TikTok Shop Growth Strategist / Account Manager at Influu | Glendale, CA

Influu

TikTok Shop Growth Strategist / Account Manager

Glendale, CA (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive TikTok Shop growth for assigned brands by leading creator and affiliate strategies and optimizing performance.

Own TikTok Shop growth strategy and performance metrics (GMV, ROAS, ROI) for assigned accounts.
Must-have: proven ability to drive growth through creator and affiliate campaigns.
Standout: strong client-facing collaboration and cross-functional execution.

Job Description

Responsibilities

Own TikTok Shop growth strategy for assigned brand accounts with a focus on GMV, margin, ROI, and long-term account growth
Serve as a key client-facing partner while translating business goals into actionable TikTok Shop strategies
Build and optimize affiliate, creator, and content strategies to drive scalable sales performance
Identify, activate, and optimize high-performing creators and affiliates based on content performance, conversion potential, and campaign goals
Monitor and analyze account performance across key metrics such as GMV, ROAS, ROI, CTR, CPM, and creator efficiency
Turn performance insights into strategic recommendations across creator mix, commission structure, content direction, and campaign execution
Partner with internal creative, livestream, and operations teams to ensure strong campaign execution and continuous optimization
Support creator briefing, content testing, offer strategy, and performance iteration to improve efficiency and scale winning outputs
Proactively identify account growth opportunities and solve execution challenges in a fast-paced environment
Maintain strong day-to-day communication with clients while ensuring alignment on priorities, performance, and next-step strategy

Requirements

1–3 years of experience in TikTok Shop, affiliate marketing, influencer marketing, creator marketing, e-commerce, or performance marketing
Strong understanding of the TikTok Shop ecosystem , including creators, affiliates, content performance, and conversion drivers
Proven ability to drive measurable growth through creator campaigns, affiliate activations, paid/organic content, or performance-led strategies
Strong analytical mindset with comfort using metrics such as GMV, ROAS, ROI, CTR, CPM , and related performance indicators
Experience managing multiple accounts, campaigns, or projects in a fast-moving environment
Strong communication and relationship management skills, with the ability to work both externally with clients and internally across teams
Highly organized, detail-oriented, and execution-driven
Entrepreneurial mindset with a strong sense of ownership and urgency
Passion for social commerce, creator-led growth, and emerging e-commerce trends

Preferred

Hands-on experience working with TikTok Shop brands, agencies, creator networks, or affiliate programs
Experience scaling performance through creator sourcing, creator briefing, content testing, or affiliate incentives
Familiarity with livestream, creator operations, or social commerce campaign execution
Experience working in a high-growth agency, startup, or performance-driven e-commerce environment

Benefits

Work directly with leading TikTok Shop brands and creators across global markets
Gain hands-on experience in one of the fastest-growing sectors in e-commerce
Join a high-performance, ambitious, and entrepreneurial team
Build deep expertise across creator growth, affiliate strategy, performance marketing, and client strategy
Opportunity for strong career growth, ownership, and impact in a rapidly scaling business

Influu

3.8 Glassdoor

Influur is the first two-sided marketplace in the creator economy industry.Unlike any other tool or platform, Influur’s robust network provides multiple solutions and business models for both brands and influencers. Our community maintains us unrivaled when it comes to creating efficient and authentic brand partnerships.

Founded in 2020

Miami, Florida, USA

109 employees (47 in marketing)

www.influur.com/?utm_source=inkedin-page&utm_medium=social

70% recommend to a friend

79% CEO approval