Responsibilities

• Develop and execute technical marketing strategies to support software releases, new features, and ongoing campaigns
• Translate complex engineering concepts into accessible and engaging messaging for target audiences via website, social media, and email platforms
• Collaborate with software and engineering teams to understand product features, capabilities, and differentiators
• Support customer-facing teams with input on technical collateral, presentations, and customer-facing materials
• Conduct market research and competitive analysis to inform positioning and messaging
• Analyze campaign performance and customer engagement metrics to refine marketing strategies
• Plan, execute, and optimize digital marketing campaigns across channels such as paid search, display, social media, email, and SEO
• Develop and maintain email marketing campaigns, including segmentation, automation, and performance tracking
• Monitor and analyze campaign performance using analytics tools, providing actionable insights and recommendations
• Conduct keyword research and implement SEO best practices to improve organic visibility

Requirements

• A bachelor’s degree in business, marketing, or related. Additional experience in a technical field is preferred.
• An interest in technical and engineering concepts, and communicating those concepts
• Experience designing and analyzing marketing campaigns
• Proficiency in SEO strategies
• Social media management abilities
• Strong documentation, communication, and presentation skills.
• US Citizen.

Benefits

• Competitive salary and benefits (PTO, 401(k), health insurance, HSA/HRA eligibility, life and disability insurances)
• Exposure and involvement with many companies and their current aircraft designs (commercial transports/UAM eVTOLS/military planes) and space launch designs (commercial rockets/space tourism vehicles/demonstrator X planes)
• Occasional travel to customer facilities
• Small company, large impact
• Passionate coworkers
• Company events and conferences