Responsibilities

• Define and drive the overall creative vision and brand direction for FOX Television Stations across all 17 markets, FOX Local and LiveNOW from FOX; ensuring a consistent and high-quality visual identity across all platforms.
• Own accountability for the quality, consistency, and throughput of all group-level brand assets, broadcast graphic systems, design packages, and marketing materials.
• Build and execute multi-platform paid and organic marketing strategies spanning broadcast, streaming, social, mobile, web, and more; all with a clear understanding of measurement and performance across both digital and traditional linear spaces.
• Grow and develop a high-performing group of creative and marketing leaders, including the VP, Creative Agency and VP, Marketing & Growth
• Partner with both corporate and station leadership to ensure creative and marketing strategies reflect both company priorities and local market needs
• Champion creator content and talent-driven marketing as a core part of the brand strategy, building frameworks that help station anchors, reporters, and local personalities amplify their connection to the audience in ways that grow the brand organically.
• Collaborate with the Digital Product team to ensure brand cohesion across FAST, CTV, mobile and other digital platforms.
• Champion the responsible integration of AI tools and design technology to increase creative capacity and marketing effectiveness.
• Represent Creative Services and Marketing in executive planning, budgeting, and cross-functional leadership discussions.

Requirements

• Extensive creative or marketing leadership experience, including senior-level responsibility for leading multiple teams and functions.
• Proven experience building and executing multi-platform marketing strategies across live channels (broadcast and/or streaming), social, mobile, web, and audio
• Hands-on fluency with the tools of the trade (graphic design, video editing, motion/animation, and AI tools) with enough technical depth to guide production automation and workflow innovation
• Strong understanding of data and measurement across both digital and traditional linear environments, with experience using analytics to drive strategy
• Experience managing paid campaigns and marketing budgets with accountability for audience acquisition KPIs and ROI
• Experience with creator content strategies, influencer or talent-driven marketing, or social-first content programs
• Proven track record of building and managing high-performing teams in a complex, multi-platform or multi-brand environments
• Strong business and financial acumen, including experience overseeing departmental budgets
• Exceptional communication and executive presence, with the ability to influence senior stakeholders and drive alignment across a large organization
• Familiarity with graphic systems and live production workflows(Chyron, Ross, Vizrt, or similar platforms) is a plus

Nice_to_have

• Editorial background and understanding of how content is created and what makes it resonate with a local audience is a strong plus
• Familiarity with graphic systems and live production workflows(Chyron, Ross, Vizrt, or similar platforms) is a plus

Benefits

• annual discretionary bonus, various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents.
• Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.