Responsibilities

• Capture photo and video content of Recreation & Wellness programs, events, facilities, and participants.
• Assist with creating short-form video content (Reels, Stories, TikToks) and other social-first media.
• Write captions, headlines, and short-form copy aligned with the RecWell brand voice.
• Assist with planning, creating, and scheduling content for @burecwell’s Instagram and other digital platforms.
• Edit photos and videos for social media and digital marketing use.
• Monitor social media engagement, respond to comments/messages when appropriate, and track basic performance metrics.
• Collaborate with Recreation & Wellness staff to identify content opportunities and tell compelling stories.
• Support on-campus marketing efforts such as event coverage, tabling, and outreach initiatives as needed.

Requirements

• Current Butler University student (preferrably 1st - 3rd year)
• Majoring or minoring in Marketing, Communications, Public Relations, Digital Media, or related field
• Familiarity with social media platforms, especially Instagram
• Basic photo/video editing skills (Canva, Adobe Creative Suite, or similar tools)
• Strong written and verbal communication skills
• Creative, detail-oriented, and able to work independently or as part of a team
• Ability to manage deadlines and adapt to fast-moving content needs.