Strategist (digital media planning)

Santa Monica, CA (On-site)

$65K/yr – $81K/yrMid Level4+ years expFull time

Posted 4 months ago

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Job Summary

Drive deal-response and cross-functional sales execution to win GumGum opportunities.

  • Own the Deal Response stage and deliver high-quality proposals on time.
  • Must-have: 2–4 years in media buying, sales, or related field with proposal experience.
  • Standout: Strong cross-functional collaboration and ability to differentiate GumGum.

Job Description

Responsibilities

  • Partner with Sales to achieve regional revenue goals.
  • Lead the Deal Response stage of the sales cycle to close opportunities.
  • Work cross-functionally across GumGum’s Growth Team to prepare recommendations that address the client’s needs and objectives.
  • Position GumGum to partner effectively with the client on each potential campaign.
  • Understand client needs, craft solutions that match needs to GumGum’s offerings, project manage, storytell, and prioritize competing response demands.
  • Lead creation of the response for every Deal stage opportunity.
  • Drive cross-functional alignment on what to propose throughout the response creation process.
  • Prepare required response deliverable(s) that are on time and of high quality.
  • As needed, contribute to client follow-up efforts on specific deal responses, such as insights for a check-in email or participation in a response feedback call.
  • Prepare response deliverables that succinctly communicate our understanding of the client’s needs and a proposed solution in a manner that differentiates GumGum and is palatable to media buyers.

Requirements

  • Bachelor’s degree in business or a related discipline.
  • 2-4 years of work experience, ideally in media buying, sales, customer success, business development, or marketing, either in high-growth advertising tech companies or advertising agencies
  • Experience developing proposals and pitches
  • Ability to use, or quickly learn, research and reporting tools like Comscore, Quantcast, and Looker
  • Solid understanding of online advertising and how media agencies and brands make decisions
  • Proficient in PowerPoint and Google Slides

Benefits

  • The total rewards package offered also includes an employer-matched 401(k) retirement plan, and depending on the role, participation in a bonus, commission, or stock incentive program.
  • At GumGum, competitive base pay is a part of a total rewards package which also includes benefits, an emphasis on recognition, development, and wellness.
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GumGum

4.3 Glassdoor

GumGum is the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions. We champion effective advertising that uplifts and respects consumers. Our proprietary Contextual, Attention, and Creative solutions create the perfect match between a brand and a consumer in the right moment and mindset. Founded in 2008, GumGum is headquartered in Santa Monica, California, and operates in 19+ markets.

Founded in 2008
Santa Monica, California, USA
543 employees (94 in marketing)
85% recommend to a friend
97% CEO approval

Traffic Signals

Monthly Visitors
2.4M
Monthly Google Ads Budget
$60.4K
Traffic Source Mix
Search
32%
Direct
55%
Referral
10.8%
Social
1.4%
Paid
0.6%

Headcount Trend

Current headcount: ~544

Marketing Team

Marketing Team Size
76 (14% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$133.8M
Last Raise
$75M
Series E, 5 years ago

Funding History

  • Apr 2021
    Series E • $75M
  • Feb 2020
    Series D • $22M
  • May 2015
    Series C • $26M

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