Responsibilities

• Segment strategy and execution. You'll define how Pilot wins mid-market accounting firms and you'll be the one running the plays. Strategy is the half that points the work. The other half is in your hands.
• Pipeline. You're accountable for what your segment produces. In close partnership with sales, you'll align on account prioritization and build programs that move the right prospects from first impression to signed contract.
• Messaging. You'll shape how Pilot speaks to mid-market accounting firms, externally and in the materials our sales team uses every day.

Requirements

• 10+ years of B2B marketing experience, including time in enterprise or multi-stakeholder sales environments
• Strong foundation in demand generation and account-based marketing, including pipeline ownership and conversion metrics
• Ability to hold a strategic narrative as your own and shape how a category gets understood
• Experience partnering closely with sales leadership on account prioritization and pipeline goals
• AI-fluent in your own workflow using LLMs and AI tools to compress research, draft, iterate, and run plays at scale
• Comfortable operating as a senior IC, building, running, and writing without handing off to a team
• Open to managing one or two senior ICs if coaching fit develops (or staying purely IC)
• Writes and communicates clearly

Benefits

• Flexible vacation/time-off policy
• All federal holidays are observed
• Competitive benefits package including additional wellness benefits
• Parental leave for birthing or non-birthing parents – 100% pay for 12 weeks
• 401(k) plan