Responsibilities

• Strategic Planning & Execution
• Own the annual growth marketing plan for how we show up digitally for startups, aligning paid, owned and partner channels to drive demand.
• Translate partner-led opportunities (VCs, accelerators, tech partners) into marketing campaigns.
• Prioritize funnels and high potential cohorts based on commercial impact and scale potential.
• Define KPIs, own attribution for multi-touch partner ecosystems and build dashboards that tie marketing activity to customers and revenue.
• Content & Thought Leadership
• Create content that drives discoverability and conversion (case studies, playbooks, founder stories, newsletters).
• Ensure content maps to funnel stages and supports acquisition and activation goals.
• Test new program offers that deliver value to founders and drive demand.
• Acquisition & Co-marketing

Requirements

• 4+ years of growth, performance or product marketing experience in B2B SaaS with end-to-end ownership of acquisition, activation and lifecycle.
• Proven experience building paid and partner-led acquisition channels that generated measurable pipeline and revenue.
• Strong experimentation discipline and statistical literacy, you design tests, interpret results and scale winners.
• Deep familiarity with startup ecosystems (VCs, accelerators, incubators) and experience activating those networks.
• Excellent analytics skills comfortable with SQL
• Operational experience with marketing automation: Clay & Marketo.
• Clear, direct communicator who can write positioning, run campaigns and present ROI to senior stakeholders.

Nice To Have

• Experience running marketing programs
• Product-led growth (PLG) experience
• AI first mindset
• Prior hands-on experience in either the San Francisco or London startup ecosystems.

Benefits

• We are a well-treated bunch with awesome benefits! If there’s something important to you that’s not on this list, talk to us!
• Competitive salary and meaningful equity
• Comprehensive medical, dental, and vision coverage
• Regular compensation reviews - great work is rewarded!
• Flexible paid time off policy
• Paid Parental Leave Program
• 401k plan & match
• In-office bicycle storage
• Fun events for Intercomrades, friends, and family!