Responsibilities

• GTM ownership: drive go to market strategy and execution for internal backend platform offerings (Kubernetes based hosting, observability, incident management, serverless paved roads) and AI platform offerings (evaluation tooling, AI agent paved roads, model playgrounds)
• Launches: own product launches end to end, from positioning and messaging through launch plans, enablement assets, and post launch adoption measurement
• Narratives: build durable stories that connect individual capabilities into a coherent picture of how developers deploy, operate, and improve AI powered services at Intuit
• Adoption: grow usage and reduce onboarding friction in partnership with developer advocates, community managers, and technical writers
• Thought leadership: shape Intuit's external presence in AI infrastructure and developer platforms through conferences, blogs, and industry engagement
• AI proficiency: help Intuit engineers progress through Intuit's AI proficiency framework and contribute to company wide AI adoption goals
• Voice of the developer: gather and operationalize developer feedback with platform product managers to influence roadmaps
• Measurement: define and report adoption, awareness, and engagement metrics for your product areas

Requirements

• 8+ years in product marketing, technical marketing, developer relations, or adjacent technical GTM roles, with demonstrated staff level scope and influence
• Solid understanding of cloud native infrastructure: Kubernetes, observability (metrics, logs, traces), CI/CD and deployment practices, and resiliency or SRE concepts
• Working fluency in the modern AI stack: LLMs, agents, evaluation frameworks, and model operations, with hands on curiosity for the tools you market
• Experience marketing to developers or driving platform adoption at scale, with deep empathy for developer workflows and day to day needs
• Confident articulating value propositions to executives, yet able to seamlessly drop into technical details with staff engineers
• Experience creating multi channel campaigns and assets that support launch and sustained adoption of technical products
• Excellent written and verbal communication; comfortable presenting to large technical audiences
• External presence (conference talks, technical blogs, open source or community engagement) strongly preferred

Benefits

• Intuit provides a competitive compensation package with a strong pay for performance rewards approach. This position may be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits).