Staff, Product Manager - Ad Measurement

San Bruno, CA (On-site)

$132K/yr – $286K/yrSenior Level6+ years expFull time

Posted 3 months ago

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Job Summary

Lead product management for Walmart Connect ad platforms, driving lifecycle from research to launch and cross-functional alignment.

  • Own the product lifecycle from research to launch and roadmap delivery.
  • Must-have: 6–8 years in product management in ad tech with MMM/Attribution experience.
  • Standout: Proven ability to gain executive buy-in and cross-functional alignment.

Job Description

Responsibilities

  • Lead ing product lifecycle from research, requirement definitions, metrics analyses, technical specifications, development, testing, KPIs, and other launch efforts
  • Defining product vision and strategies for your product (or product family ) , using domain expertise , internal and external best practices, identifying market opportunities and building business cases .
  • Developing and enhancing products – you will manage product roadmaps, align business and technical needs, analyze customer and product data, turn customer insights into actionable initiatives, determine rollout strategy, and manage risks.
  • Conducting industry and competitive analysis to understand the emerging trends in advertising industry to identify new opportunities. Conduct customer research to define customer segments and identify needs to inform product roadmap.
  • Building collaborative relationships with key partners by driving priorities aligned to business goals, communicating and prioritizing product roadmaps, and gaining buy-in from executive leadership . 

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 6 to 8 years of experience in product management in online advertising/ad tech, data analytics, and/or business intelligence/reporting. Experience in advertising measurement ( MMMs, MTAs, Rest-of-Market, Brand Lift, Incrementality, Attribution) strongly preferred.
  • Sound business judgment as well as ability to think clearly, analyze quantitatively, problem-solve, scope technical requirements and prioritize   
  • Must be able and willing to think and act strategically and tactically   
  • Strong oral and written communication skills are crucial, proven ability to influence others internally and externally  
  • Test and learn mentality and an agile way of working to improve your team’s products.

Preferred

  • Master’s degree in a quantitative field (e.g., engineering, computer science, data science, mathematics or the equivalent)
  • 8+ years of e xperience leading product teams at an Online Advertising / Ad Tech business
  • Deep understanding of ad measurement solutions, including Incrementality, Attribution, MMMs, MTAs, Brand Lift , strongly preferred
  • Experience developing product partnerships with external partners
  • Experience defining product strategy involving cross-functional stakeholders

Benefits

  • Health benefits include medical, vision and dental coverage.
  • Financial benefits include 401(k), stock purchase and company-paid life insurance.
  • Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.
  • Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
  • You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
  • For information about PTO, see https://one.walmart.com/notices.
  • Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
  • Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
  • For information about benefits and eligibility, see One.Walmart .
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Sixty years ago, Sam Walton started a single mom-and-pop shop and transformed it into the world’s biggest retailer. Since those founding days, one thing has remained consistent: our commitment to helping our customers save money so they can live better. Today, we’re reinventing the shopping experience and our associates are at the heart of it. When you join our Walmart family of brands, you’ll play a crucial role in shaping the future of retail, improving millions of lives around the world. We are ecstatic to have been named a Great Place to Work® Certified May 2023 – May 2024, Disability: IN 2023 Best Places to Work, and Fast Company 100 Best Workplaces for Innovators 2023. This is that place where your passions meet purpose. Join our family and build a career you’re proud of.

Founded in 1962
Bentonville, Arkansas, US
530K employees (30,620 in marketing)
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77% CEO approval

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525.9M
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$15.2M
Traffic Source Mix
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Direct
59.4%
Referral
12.1%
Social
11.1%
Paid
0.6%

Headcount Trend

Current headcount: ~571.8K

Marketing Team

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Median Career Experience
17 years
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Marketing Roles Posted (Last 30 Days)
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