Sr Specialist-Communications (Brand & Creative Services)

Memphis, TN (Unknown)

Salary Not AvailableSenior Level3+ years expFull time

Posted 7 days ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and drive integrated internal and external communications programs, collaborating with subject matter experts to shape key messages, manage brand voice across channels, measure impact, and support crisis and media inquiries.

  • Lead development and execution of internal and external communications programs
  • Align messages with SMEs and executive voice across channels
  • Measure impact and report results to leadership

Job Description

Responsibilities

  • Develop and implement internal and/or external communications strategies that increase brand awareness among multiple audiences as well as employee engagement.
  • Compose, adapt, and share multiple internal and external-facing narratives; influence executive tone of voice in written and oral communications across internal and external channels
  • Present communications plans, execute strategies and tactics and report performance results to senior level leadership and other departments
  • Research and identify communications opportunities and determine appropriate strategies and solutions
  • Consult with subject matter experts (SMEs) across the company to identify key messages and align communications plans with various initiatives
  • Proofread, edit and ensure communications are approved at all levels prior to execution
  • Identify and track communications success metrics and program performance measures to evaluate program effectiveness and to integrate into future initiatives
  • Provide support for issues in crisis communications; respond to media inquiries
  • Assist with developing public relations strategy and planning, and provide strategic communications counsel
  • Comply with all applicable laws/regulations, as well as company policies/procedures

Requirements

  • Bachelor’s Degree or equivalent work experience in Communications, Public Relations, Marketing, Journalism, English or related field plus three (3) years’ agency/in house public relations or communications experience; experience in a corporate environment preferred
  • Communications planning and communications project management experience
  • Relationship management experience with external agencies, vendors, clients or business partners preferred
  • Excellent organizational, creative and human relations skills
  • Proven communicator with excellent written and verbal communication skills
  • Comprehensive knowledge of Microsoft
  • Working knowledge of intranet and major social media platforms (e.g. Facebook, Twitter, Instagram, etc.) preferred
  • Ability to maintain a high degree of confidentiality and discretion
  • Ability to work independently and as a team member
  • Depending on internal or external communications focus, other knowledge, skills and experience may be required

Preferred

  • Understanding Digital Asset Management (DAM) platforms is preferred.
FedEx Freight logo

FedEx Freight

Please follow the official FedEx LinkedIn Company Page for updates, product and service information, operating company news and regular content: https://www.linkedin.com/company/fedex/ Be sure to visit the official page and join the conversation! We look forward to seeing you.

Founded in 2001
Memphis, Tennessee, USA
11K employees (43 in marketing)

Traffic Signals

Monthly Visitors
179.6M
Monthly Google Ads Budget
$748.6K
Traffic Source Mix
Search
24.7%
Direct
71.2%
Referral
3%
Social
0.4%
Paid
0.5%

Headcount Trend

Current headcount: ~10.7K

Marketing Team

Marketing Team Size
31 (0% of company)
Marketing Roles Posted (Last 30 Days)
1