Responsibilities

• Support new product development projects and novel commercial strategies of core technology.
• Work with the Upstream Marketing Director to guide the direction of programs by engaging with KOLs; exploring unmet needs and market opportunities; and collaborating with R&D, quality, regulatory, marketing, sales training, clinical, operations, manufacturing, and sales teams.
• Work with the commercial organization to roll out strategic programs.
• Partner with Upstream Marketing Director to guide the portfolio strategy for core technology new product development programs.
• Partner with R&D, clinical, and commercial to understand the potential applications for core technology.
• Lead market research to understand behaviors, identify opportunities and unmet needs, and value market opportunities.
• Assess the competitive and clinical environment to determine appropriate development priorities for the organization.
• Plan Advisory Boards to facilitate customer focus groups and gather physician feedback.
• Acquire and analyze feedback from key opinion leaders, current and potential customers, third party market research, and internal stakeholders to inform product development and develop investment thesis.
• Communicate customer input to the technical development team.
• Champion product development activities across multiple internal and external groups by collaborating with and influencing operations, regulatory, clinical, quality, sales, sales training, medical affairs, etc.
• Partner with the commercial team to explore new strategic opportunities for core technology.
• Perform financial modeling / forecasting for new product opportunities.
• Up to 40% domestic and international travel

Requirements

• Bachelor's degree in Marketing, Product Management, or related field
• 4 years of experience in the job offered or in a Sr Product Manager, Upstream Marketing-related occupation
• Experience with: 1) Professional marketing/product management in a medical device environment; 2) Clinical applications, community trends, and the segments targeted by assigned products; 3) Modifying strategies and tactics based on voice of customer and emerging trends; 4) Developing sales strategy for cardiovascular medical devices including new product launches; 5) Partnering with cross-functional teams including R&D, clinical, operations and commercial to develop potential application of products; and 6) Marketing management, interacting with, selling to, and gaining input from global customers and partners.

Benefits

• Vacation –120 hours per calendar year
• Sick time - 40 hours per calendar year; for employees who reside in the State of Colorado –48 hours per calendar year; for employees who reside in the State of Washington –56 hours per calendar year
• Holiday pay, including Floating Holidays –13 days per calendar year
• Work, Personal and Family Time - up to 40 hours per calendar year
• Parental Leave – 480 hours within one year of the birth/adoption/foster care of a child
• Bereavement Leave – 240 hours for an immediate family member: 40 hours for an extended family member per calendar year
• Caregiver Leave – 80 hours in a 52-week rolling period10 days
• Volunteer Leave – 32 hours per calendar year
• Military Spouse Time-Off – 80 hours per calendar year
• This position is eligible for benefits to include medical, dental, vision and time off, as well as any others as provided for in the applicable Collective Bargaining Agreement.