Sr. Product Associate - Intake and Workflow Card Marketing Transformation

Wilmington, DE (On-site)

$100K/yr – $150K/yrSenior Level2+ years expFull time

Posted 3 months ago

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Job Summary

Coordinate product analysis and cross-functional enablement for Card Marketing Transformation, turning needs into clear requirements and a prioritised backlog.

  • Must-have: 2+ years in product, business analysis, or marketing ops in a cross-functional setting.
  • Standout: Experience translating business needs into structured requirements and managing agile backlogs.

Job Description

Responsibilities

  • Support product vision and roadmap execution by documenting goals, aligning work to larger Card Marketing Transformation priorities, and helping track progress against success metrics.
  • Partner with marketers and channel teams to understand intake needs, clarify inputs, and surface recurring friction points to drive platform improvements.
  • Translate needs into buildable requirements (user stories, acceptance criteria, workflow steps, data requirements), ensuring clarity for design and engineering teams.
  • Help manage and refine the backlog by organizing epics/stories, maintaining prioritization artifacts, and supporting sprint planning and grooming ceremonies.
  • Contribute to catalog-aware intake patterns (offer, audience, journey) by helping define required fields, validation rules, and pre-population logic.
  • Support governance and controls by partnering with risk/control stakeholders to document guardrails, approvals, and auditability requirements within workflow.
  • Assist with AI-assisted recommendation capabilities by helping define where recommendations fit into campaign intake, what inputs they use, and how outputs should be reviewed and actioned.
  • Coordinate cross-functional delivery tasks (dependencies, risks, decisions, timelines) and maintain lightweight documentation in agile tools.
  • Produce clear status updates (team readouts, milestone tracking, executive-ready summaries) that highlight progress, risks, and next steps.
  • Contribute to continuous improvement by analyzing cycle time/rework drivers, recommending process improvements, and helping scale adoption through enablement materials.

Requirements

  • 2+ years of experience in product, business analysis, marketing operations, marketing technology, strategy/ops, or program delivery in a cross-functional environment.
  • Ability to translate business needs into clear, structured requirements (user stories, workflow steps, data fields, acceptance criteria).
  • Strong written and verbal communication; comfortable facilitating working sessions and documenting outcomes.
  • Analytical and structured problem-solving skills; able to identify root causes of rework and propose improvements.
  • Familiarity with agile delivery practices and common tools (e.g., Jira/Confluence and collaboration platforms).
  • Comfort partnering across technology, design, data, and controls with a collaborative, team-first approach.

Preferred

  • Exposure to intake platforms, workflow automation (e.g., BPMN/workflow tools), or campaign orchestration concepts.
  • Familiarity with reusable libraries/catalog concepts (content, offers, audiences) and how structured data improves execution.
  • Exposure to experimentation, measurement frameworks, or time-to-market tracking.
  • Interest in AI-assisted recommendations/agentic workflows, including human-in-the-loop review and controls.
  • Experience supporting process standardization, controls documentation, or audit-friendly workflows in regulated environments.

Benefits

  • We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions.
  • We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

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