Sr. Paid Media Manager (GAds / Meta)

Boise, ID (On-site)

Salary Not AvailableSenior Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own the paid search portfolio with hands-on campaign management and client-facing delivery, driving measurable ROAS across Google and social networks through strategy, testing, and cross-functional collaboration.

  • Campaign leadership: plan, optimize, and scale PPC programs across Google and social platforms, including keyword, ad copy, and landing page testing.
  • Client and team execution: serve as the daily liaison, translate data into actionable recommendations, and collaborate with designers/developers on landing pages and banners.
  • Analytics mindset: interpret ROI, CPA, CPC, CTR, and ROAS trends to shape bidding and creative decisions.

Job Description

Responsibilities

  • Lead bid management strategies for PPC campaigns (ranging from $10k - $500k monthly spend) primarily on Google, with some activity through Facebook, Bing, Yahoo, Programmatic, Amazon.
  • Serve as the daily client-facing contact, working with our clients - addressing questions and requests as they arise.
  • Build, drive, and optimize successful Google, Facebook, and other PPC marketing campaigns
  • Drive continued optimization of SEM campaigns through performance analysis, ad copy testing, quality score improvement, keyword management, landing page testing, etc.
  • Constant ongoing creation of keywords, display banners, and ad copy
  • Manage Display network placement lists on AdWords and through other contextual and behavioral advertising platforms.
  • Work with cross-functional teams on increasing ad relevancy scores and average ad position
  • Interpret trends and make recommendations based on client ROI, CPA, CPC, CTR and ROAS
  • Ability to effectively work with designers and developers and comfortable laying out a wireframe for a landing page or sketching new banner ads.

Requirements

  • 5+ years in Managing Ad Campaigns
  • 3+ years of Google Ads Experience
  • 3+ years of Facebook Ads Experience
  • A genuine passion for online marketing & paid search/media
  • Google Ads & Facebook Ads Certified
  • Strong communication skills; able to communicate complex information clearly
  • Affiliate marketing experience a plus
  • Undergraduate degree in business/marketing or equivalent experience

Benefits

  • Top-Tier Competitive Compensation
  • Health, Dental, & Vision Insurance (Company Matched)
  • Generous 401k (Company Matched)
  • Life Insurance (Company Paid)
  • 3 Weeks of Paid Vacation & 12 Paid Holidays
  • Empowered Work Schedules
  • Private Downtown Parking (Company Paid)
  • Walking Distance to Greenbelt & BODO
  • On-Site Gym & Complimentary Personal Training (Weekly)
  • Team Building Events, Catered Lunches & Numerous Company Parties
VELOX logo

VELOX

Founded in 2020, Velox was crafted to be the difference in the market since the very start! Unlike other profit-generating ventures, we aim to deliver quality through non-conventional and highly successful strategies. Where the general market falls short, Velox LLC is the jigsaw piece that has transformed the industry to what it is today.For more than 13 years, Velox’s founder and CEO, Aneel Joseph has been establishing and building businesses in countless industries. The common factor seen in every industry is how many business owners fail to capitalize on numerous sales and marketing aspects to maximize their company’s potential. Harnessing the advantages of one sales system alongside the potential of another marketing strategy is fundamentally what’s needed to connect each company’s sector together for enhanced functionality.Essentially, this is what Velox aims to achieve with our all-rounded solutions and everything-you-need package plans for all different sorts of businesses. Transforming your idea to an operation, from scratch to success; everything you could possibly need to further your concept...we aim to provide!Our growth is measured by the satisfaction of our clients and their consequent success after we have employed our best practices for the continued success of their companies. However, as we’ve mentioned before we focus on quality above quantity. At the end of the day, Velox LLC aims to become a leading member in the service industry offering first-class sales and marketing services that encompass any competition in the market. The one stop solution for it all!

Founded in 2020
Dover, Delaware, USA
9 employees

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