Sr Media Associate at Mattel, Inc. | El Segundo, CA | $92K/yr – $115K/yr

Mattel, Inc.

Sr Media Associate

El Segundo, CA (On-site)

$92K/yr – $115K/yrSenior Level2+ years expFull time

Posted 5 weeks ago

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Job Summary

Own US/Canada media planning and delivery for Mattel, turning global strategy into local media plans, and turning performance data into action for cross functional teams.

Growth Infrastructure: Align pacing, tracking, and reporting across multiple brands and partners to enable faster decision making.
Demand Gen/Media Ops: Translate Global Strategy into US/Canada plans, review agency tactics, manage competitive reporting relationships, and oversee trafficking across teams.

Job Description

Responsibilities

Support US/Canada Media team in development, execution and monitoring of Media plans across a category of Mattel brands.
Translate Global Strategy into actionable media plans across US & Canada. Review agency recommendations for partners and tactics and provide feedback to ensure alignment with Global Strategy
Own Media Competitive Reporting relationships with partners like MediaRadar and Pathmatics
Inform the broader organization on the competitive landscape through quarterly Competitive asset and reporting review
Collaborate cross functionally between internal Mattel teams to ensure holistic execution of media plans
Support oversight of agency’s trafficking process across multiple internal Mattel teams and external agencies
Monitor and optimize plans to meet delivery goals across all partners & campaigns
Analyze media performance data. Interpret & translate the data into actionable insights for internal Mattel teams
Facilitate flawless execution across channels, through close alignment on pacing & delivery (in conjunction with the Manager/Associate Manager)
Maintain Media vendor relationships and schedule partner meetings to support media team and expand industry knowledge

Requirements

Bachelor's Degree required
2+ years in a media role required
Proficiency in Microsoft suite, particularly Excel and Power point
Excellent verbal and written communications
Detail oriented and organized
A team player who can prioritize and juggle multiple tasks, work in a fast-paced environment, and collaborate with multiple partner groups

Nice to have

Previous billing experience helpful
Previous experience with Media Competitive Reporting Tools a plus (ex: Vivvix/Numerator, Ad Intel, Kantar, etc.)
Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.

Benefits

Mattel offers competitive total pay programs, comprehensive benefits, and resources to help empower a culture where every employee can reach their full potential.

Mattel, Inc.

3.7 Glassdoor

We empower generations to explore the wonder of childhood and reach their full potential.We treat play as if the future depends on it — because it does. Play is our language, and we speak to our consumers authentically by representing the world as they see and imagine it.Mattel is a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world. We engage consumers and fans through our franchise brands, including Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, Polly Pocket, and Barney, as well as other popular properties that we own or license in partnership with global entertainment companies. Our offerings include toys, content, consumer products, digital and live experiences. Our products are sold in collaboration with the world’s leading retail and ecommerce companies. Mattel is recognized as a Great Place to WorkTM and as one of Fast Company’s Best Workplaces for Innovators.

Founded in 1945

El Segundo, California, USA

12K employees (2,443 in marketing)

about.mattel.com

62% recommend to a friend

74% CEO approval