Sr Media Analyst

Austin, TX (Hybrid)

Salary Not AvailableSenior Level1+ years expFull time

Posted 5 months ago

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Job Summary

The role centers on automating data workflows, building visuals, and delivering actionable insights for campaigns. It requires a BA/BS and 1-2+ years in data/analytics, with Power BI and SQL experience, and you’ll operate in a hybrid Austin setting. Benefits emphasize an inclusive environment with growth opportunities.

Job Description

Responsibilities

  • Support the execution and maintenance of automated workflows, ensuring source data moves efficiently and accurately through all data pipelines into final cloud storage tables on a weekly cadence.
  • Assist in developing visualization outputs across various mediums and platforms such as PowerBI or other software as needed to effectively convey data insights.
  • Assist in analyzing performance of campaigns and advertising efforts that leads to clear, compelling and actionable insights.
  • Deliver projects independently and proactively communicate project progress or issues to the Senior Analytics Manager.
  • Ensure all client materials exceed expectations (content & quality) while meeting deadlines.
  • Assist in developing tracking and reporting requirements, work with internal and external teams to implement tracking parameters that align with KPI objectives.

Requirements

  • BA/BS required
  • 1-2+ years of digital media, data & analytics, or marketing/sales analytics experience
  • Robust knowledge of a data management/visualization platform such as Power BI/Tableau/Datorama, with PowerBI being strongly preferred.
  • Experience with cloud storage software such as BigQuery, with a solid understanding of SQL.
  • Strong quantitative skills with proven ability to manage workstreams that involve data extraction, transformation, analyzing and presenting data
  • This position is based in our Austin office on a hybrid schedule.

Preferred

  • Working knowledge of the advertising media landscape - digital ad servers, ads managing platforms, and other media/marketing reporting software
  • Familiarity with media channels including video, display, mobile, search, and offline
  • Power BI/Tableau/Datorama experience (PowerBI strongly preferred)

Benefits

  • in inclusive environment where everyone matters, generous benefits, plenty of time off, and opportunities for growth
GSD&M logo

GSD&M

GSD&M is a creatively driven, full-service agency born and raised in Austin, TX. Our strategy? We’re in the business of growing our clients’ businesses and have helped grow some of the world's most successful brands. We’re a full-service advertising agency, but our work goes beyond just making ads. We are a company that uses the power of purpose to drive success with our clients. We partner with our clients to discover, define and articulate their core purpose beyond making money and translate that vision into the marketplace. The return for us? Our work makes a difference for our people, our clients and our communities.

Founded in 1971
Austin, Texas, USA
552 employees (229 in marketing)

Traffic Signals

Monthly Visitors
5.6K
Traffic Source Mix
Search
31.3%
Direct
54.1%
Referral
5.6%
Social
7.6%
Paid
1.2%

Headcount Trend

Current headcount: ~552

Marketing Team

Marketing Team Size
124 (22% of company)
Median Career Experience
16 years
Median Tenure
4.5 years

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