Responsibilities

• Research Leadership & Project Ownership
• Build trusted relationships across Innovation, Brand, Product, Channel, and external research partners.
• Translate complex qualitative and quantitative findings into clear stories, implications, and recommended actions for Innovation Lab, Brand, Product, and Channel stakeholders.
• Socialize insights across teams to ensure consistent application in decision-making.
• Lead research projects independently from intake and scoping through reporting and ensuring key findings are integrated into business strategy and product development.
• Meet with internal stakeholders to clarify business questions, define learning objectives, identify decision criteria, and recommend appropriate research approaches.
• Develop research briefs, RFPs, project timelines, and budgets according to the needs of internal stakeholders and external suppliers’ capabilities.
• Evaluate supplier proposals, recommend vendor selection, and manage external research partners to ensure high-quality, timely, and cost-effective execution.
• Partner with Innovation Lab to design and support multi-phase human-centered research that ranges from discovery of unmet consumer needs to prototype development.
• Work jointly with research partners to apply Jobs-to-Be-Done thinking to refine and quantitatively test unmet needs to prioritize them into territories for ideation and support workshop ideation sessions that result in early-stage solution concepts.

Requirements

• Strong experience with innovation research using the human-centered design and Jobs-to-Be-Done frameworks.
• Strong ability to synthesize research into insights, implications, opportunity areas, and recommendations that influence business and innovation decisions.
• Experience using qualitative research such as contextual inquiry, in-home research, site visits, and observational research to uncover behaviors, workarounds, unmet needs, and decision drivers.
• Knowledge of when and how to apply advanced statistical techniques, such as discrete choice/conjoint, MaxDiff, TURF, segmentation, or other quantitative methods, even if not personally conducting all advanced analyses.
• Experience writing/refining research instruments, including questionnaires, discussion guides, and screeners.
• Demonstrated vendor management experience, including RFP development, proposal evaluation, vendor selection, fieldwork oversight, and output quality control.
• Bachelor’s degree in Marketing, Business, Social Science, Psychology, Statistics, Human-Centered Design, or a related field; or equivalent combination of education and experience. A master’s degree is a plus.
• 5-7+ years of marketing research, consumer insights, design research, innovation research, or related experience.
• Experience handling confidential concepts, prototypes, research stimuli, and participant-facing materials with appropriate discretion.
• Proficiency with Qualtrics, SPSS or similar statistical package, and Microsoft Office Suite, especially Excel and PowerPoint.

Preferred

• Experience in durable goods, consumer products, home improvement, building products, plumbing, appliances, or adjacent categories.

Benefits

• Culture: Recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
• Wellbeing: Comprehensive benefit plans; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
• Learning & Development: LinkedIn Learning access; internal opportunities to work on projects cross-company.
• Social Impact: Four employee-led and self-directed Business Resource Groups; Paid volunteer day annually; Employees share their time, skills and talent with charities and nonprofit organizations across the U.S. and around the globe.