Responsibilities

• Engage with B2B clients to understand their business requirements and marketing objectives.
• Assess, design, and implement effective AI-enabled marketing operations strategies.
• Possess excellent organizational skills, and attention to detail.
• Ability to manage multiple priorities and tasks simultaneously.
• Confidently present marketing plans, best practices, and results to clients. Work closely with clients to meet their business needs.
• Excellent communication and interpersonal skills to lead and collaborate with clients and internal teams.
• Design, implement, and optimize marketing automation workflows to enhance lead generation, nurturing, and conversion processes.
• Provide hands-on expertise in configuring, optimizing, and maintaining Marketo and Salesforce.com to meet and exceed client goals.
• Utilize Marketo and Salesforce.com to create advanced campaigns, scoring models, and automated customer journeys.
• Ability to work with email and landing page templates in an HTML editor to produce your campaigns without developer assistance 90% of the time.

Requirements

• Minimum of 8 years of experience in a senior marketing operations role, with a focus on B2B clients.
• Extensive knowledge and hands-on experience with Salesforce.com and Marketo (+ HubSpot ideally)
• Marketo MCE certification is required. Salesforce.com certification is highly preferred.
• Working knowledge of Demandbase and/or Clay is preferred.
• Experience using AI for marketing operations and demand generation using Claude, Clay, ZoomInfo GTM studio, and allGood is desired.
• Bachelor’s degree in Marketing, Business, or a related field.
• Prior agency or client-facing consulting experience preferred

Preferred

• HubSpot ideally

Benefits

• comprehensive benefits package, including medical, dental, vision insurance, paid time off, 401(k), basic life insurance, Flexible Savings Account, Long term and short term disability insurance.