Sr. Marketing Manager - Health Economics

Sunnyvale, CA (On-site)

$124K/yr – $157K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the health economics narrative that supports field selling and hospital buying decisions by turning data into finance-ready tools, while shaping customized business cases and strategic field support.

  • Health Economics ownership: Build and maintain economic value tools for sales to use in purchasing conversations.
  • Business Case Leadership: Partner with sales to create hospital-specific business cases using data and context.
  • Field & Market Access: Support key account presentations, VAC/P&T processes, and national event messaging.

Job Description

Responsibilities

  • Own the health economic value story — build and maintain economic impact tools and materials used by sales to support purchasing conversations
  • Business case development — partner with sales to build customized business cases for health system accounts, incorporating existing data and estimates based on account context and refining templates based on learnings
  • Field support — serve as a strategic resource for the sales team on key account presentations, VAC (Value Analysis Committee) submissions, and P&T processes; provide health economic-related national event support, live and virtually
  • Reimbursement & market access support — stay current on coding, coverage, and payment trends relevant to Ceribell's technology; translate changes into field-ready messaging
  • Cross-functional collaboration — work with product, clinical, and market access to align economic messaging with product positioning and launch plans
  • Other responsibilities as assigned by your Manager/Supervisor

Requirements

  • 5+ years of experience in med device, biotech, pharma, or life science consulting, with demonstrated focus on health economics, market access, or reimbursement strategy
  • Proven experience building financial/economic models (economic calculators, budget impact models, cost-effectiveness analyses) to support value-based selling
  • Experience developing business cases for hospital or health system accounts, including familiarity with purchasing processes (VAC, P&T committee, RFPs)
  • Working knowledge of the U.S. reimbursement landscape (coding, coverage, and payment) as it relates to medical technology
  • Analytical rigor, with the ability to synthesize large, diverse datasets — sales, clinical, economic — into clear, actionable tools and messaging
  • Clear communicator who can translate complex economic and clinical concepts for both sales teams and hospital stakeholders
  • Innate curiosity — you dig into the "why" behind account and market dynamics, not just the surface numbers
  • Ownership mindset, with the ability to work independently and exercise sound judgment with minimal direction
  • Ability to travel up to 15-20%

Preferred

  • MBA or advanced degree in health economics or related field preferred

Benefits

  • Performance-based incentive compensation
  • Equity opportunities
  • 100% Employer paid Health Benefits for Employees
  • 50% - 70% Employer paid Health, Dental & Vision for dependents (depending on plan selection)
  • 100% paid Life and Long-Term Disability Insurance
  • 401(k) with a generous company match
  • Employee Stock Purchase Plan (ESPP) with a discount
  • Monthly cell phone stipend
  • Flexible paid time off
  • 13 Paid Holidays + 3 Company Wellness Days
  • Excellent parental leave policy
  • Fantastic culture with tremendous career advancement opportunities
  • Joining a mission-minded organization!

Marketing Team

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