Sr. Marketing Manager, Gadget

Minneapolis, MN (Hybrid)

$95K/yr – $171K/yrSenior Level8+ years expFull time

Posted 3 weeks ago

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Job Summary

Own the Gadget marketing scope by shaping how guests discover and engage with technology, and drive growth across Tech Accessories, Wearables, Family Gaming, and Capture & Connect through Center Stage and exclusive partnerships.

  • Portfolio-driven growth: set integrated campaigns and programs across multiple gadget categories to lift guest engagement and sales.
  • Omnichannel leadership: orchestrate experiences and partnerships that unify in-store, online, and event touchpoints.
  • Data-informed storytelling: translate guest insights and market signals into bold, measurable strategies that influence cross-functional bets.

Job Description

  • Lead strategic evolution of Gadget marketing across Target to shape how guests discover, engage with, and experience technology.
  • Develop integrated marketing strategies that accelerate growth for Tech Accessories, Lifestyle Wearables, Family Gaming, and Capture & Connect with initiatives like Center Stage, emerging tech, exclusive partnerships, and omnichannel experiences.
  • Collaborate across teams and external partners to translate guest insights into compelling, measurable programs and campaigns that drive enterprise sales and brand equity.
  • Shape long term vision and portfolio priorities to maintain Target as the destination where style, innovation, functionality, and value cohere for guests.
Target logo

Target

3.5 Glassdoor

Target is one of the world’s most recognized brands and one of America’s leading retailers. We make Target our guests’ preferred shopping destination by offering outstanding value, inspiration, innovation and an exceptional guest experience that no other retailer can deliver. Target is committed to responsible corporate citizenship, ethical business practices, environmental stewardship and generous community support. Since 1946, we have given 5 percent of our profits back to our communities. Our goal is to work as one team to fulfill our unique brand promise to our guests, wherever and whenever they choose to shop. For more information, visit corporate.target.com.

Founded in 1962
Minneapolis, MN, US
158K employees (11,174 in marketing)
58% recommend to a friend
58% CEO approval

Traffic Signals

Monthly Visitors
188.7M
Monthly Google Ads Budget
$4.9M
Traffic Source Mix
Search
31.5%
Direct
63.4%
Referral
2.7%
Social
1.4%
Paid
0.8%

Headcount Trend

Current headcount: ~169.2K

Marketing Team

Marketing Team Size
6,149 (4% of company)
Median Career Experience
17 years
Median Tenure
10.3 years
Marketing Roles Posted (Last 30 Days)
12

Funding

Last Raise
Post IPO Equity, 18 years ago

Funding History

  • Dec 2007
    Post IPO Equity

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