Sr. Manager, Product Marketing (Fintech)

USA (Remote)

$128K/yr – $248K/yrSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own the Fintech marketing portfolio end to end by leading product and lifecycle teams, driving revenue growth through adoption, activation, usage, and monetization while partnering across Product, Finance, Sales, and Risk to shape roadmap and messaging.

  • Build and scale the product marketing and lifecycle team delivering payments, financing, and new financial services with a strong culture of learning and accountability.
  • Own the marketing led revenue rhythm and KPI model for the Fintech portfolio, from customer value to revenue impact.
  • Align GTM across Fintech roadmaps, pricing, promotions, and messaging to maximize SMB Fintech differentiation and commercial outcomes.

Job Description

  • Lead, coach, and develop a team of Product Marketers and Lifecycle Marketers focused on accelerating Jobber's Fintech business (payments, financing, lending) including:
  • Build a high-performing, inclusive team culture that values learning, accountability, and collaboration
  • Support career development through regular coaching, feedback, and growth planning
  • Help your team navigate ambiguity, prioritize effectively, and grow their short-and long-term strategic impact
  • Champion commercial rigor and establish the performance rhythm for the portfolio, including ownership of key Fintech KPIs
  • Sit at the intersection of Marketing and Fintech GTM operations, own Marketing-influenced revenue growth for Jobber's Fintech portfolio; adoption, activation, usage, and revenue growth across payments, financing, and capital, and new financial services, are your numbers
  • Develop and own the end-to-end Fintech Marketing strategy and associated roadmap with your team, identifying the highest-leverage opportunities, focusing the team's energy there, and translating insights into action plans that balance customer value with Jobber's revenue goals
  • Operate as a player/coach, owning overall strategy while modelling the standard and rolling up your sleeves where the business needs it most
  • Build a culture of marketing experimentation, actively run tests across segments and metrics to identify what drives Fintech revenue, own the analytics to prove it, be opinionated about evolving the systems needed to scale, and partner with key stakeholders to grow the winners into bigger investment bets over time
  • Stay relentlessly customer-first, contribute to qualitative and quantitative research alongside Product, and be ruthless about hunting down the insights that sharpen positioning, messaging, and the Fintech Marketing strategy
  • Partner deeply with Fintech leadership, Product Management, Monetization, and Finance teams to identify and recommend product roadmap, pricing, and promotional opportunities, grounded in research and commercial signal: what customers need, what drives revenue, and what creates competitive differentiation in SMB Fintech
  • Represent Product & Lifecycle Marketing as the Fintech Marketing subject-matter leader across the organization, collaborating closely with the Fintech leadership, Product, Sales, Success, Risk Operations, Finance, and Analytics to deliver cohesive Fintech experiences.
  • Have extensive experience in Product Marketing, Lifecycle Marketing, or Growth Marketing and dedicated people leadership experience, with a strong track record of owning and scaling commercial outcomes, not just launch execution
  • Strong understanding of financial services and payments business models in high-growth SaaS environment is highly desirable
  • Be best-in-class at positioning and messaging, creating, educating, and influencing teams on how to bring Fintech products to life
  • Passionate about creating world-class customer experiences that have a tangible business impact
  • Have proven ability to lead, motivate, influence, and navigate complex organizations with multiple cross-functional stakeholders, and build trust quickly across functions
  • Be able to self-direct in ambiguous environments, you don\'t wait for a playbook, you build one
  • Be highly analytical, confident making recommendations with incomplete information, and strong bias to action over analysis paralysis
  • Think like a business owner, not just a marketer, you naturally gravitate toward 'what\'s the revenue impact?' over 'what\'s the campaign plan?'
  • Bring a coaching mindset, you develop people by giving them ownership and holding them accountable to outcomes
  • Have a high standard of excellence and contagious pride for the work your team brings to market
  • extended health benefits package with fully paid premiums for body and mind
  • retirement savings matching (RRSP, TFSA or FHSA)
  • stock options
  • base salary plus total compensation package includes equity rewards
  • annual stipends for health and wellness
  • dedicated Talent Development team and access to coaching, learning, and leadership programs
  • opportunity to build, grow, and leave your impact on a $400-billion industry
  • a group of humble, supportive people who care about customers
  • Company culture recognized by Great Place to Work and other lists
Jobber logo

Jobber

Jobber is an award-winning software for small home service businesses. Unlike spreadsheets or pen and paper, Jobber keeps track of everything in one place and automates day-to-day operations, so small businesses can run smoothly and provide five-star service at scale. Jobber is used by 300,000 home service pros to serve over 27 million properties in more than 60 countries. The company continually ranks as one of Canada's fastest-growing and most innovative companies by Canadian Business and Macleans, The Globe and Mail, Fast Company, and Deloitte

Founded in 2011
Edmonton, Alberta, CAN
1.4K employees (106 in marketing)

Traffic Signals

Monthly Visitors
8.9K

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
53 (4% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$183.5M
Last Raise
$100M
Series D, 3 years ago

Funding History

  • Feb 2023
    Series D • $100M
  • Jan 2021
    Series C • $59.8M
  • Jan 2018
    Series B • $16M

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