Sr. Manager, Marketing Strategy

USA (On-site)

$134K/yr – $184K/yrSenior Level8+ years expFull time

Posted 3 months ago

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Job Summary

Drive Lyra’s health-plan focused marketing strategy by leading a cross-functional team to translate clinical outcomes into differentiated value propositions.

  • Own and mentor the marketing strategy function with cross-functional alignment across product, clinical, and sales.
  • Must-have: 8+ years in marketing strategy, brand, or product marketing in healthcare or enterprise B2B.
  • Standout: Deep health-plan/Health System domain knowledge with a history of enterprise deals.

Job Description

Drive Lyra’s health-plan focused marketing strategy by leading a cross-functional team to translate clinical outcomes into differentiated value propositions.

  • Own and mentor the marketing strategy function with cross-functional alignment across product, clinical, and sales.
  • Must-have: 8+ years in marketing strategy, brand, or product marketing in healthcare or enterprise B2B.
  • Standout: Deep health-plan/Health System domain knowledge with a history of enterprise deals.
Lyra Health logo

Lyra Health

3.8 Glassdoor

Lyra Health is the leading provider of Workforce Mental Health benefits, available to more than 17 million people globally. Lyra is transforming access to life-changing mental health care using AI-powered provider matching, personalized support, and a digital platform to deliver evidenced-based support for individuals and teams. Lyra quickly connects members to an exclusive network of mental health providers and well-being tools, to address every mental health need and deliver positive outcomes across race and ethnicity. Independent peer-reviewed research confirms that Lyra’s transformative care model helps people recover twice as fast. For more information about Lyra Health’s Workforce Mental Health benefits for employers, visit lyrahealth.com.

Founded in 2015
Burlingame, California, USA
2.7K employees (66 in marketing)
68% recommend to a friend
80% CEO approval

Traffic Signals

Monthly Visitors
761.8K
Monthly Google Ads Budget
$10.3K
Traffic Source Mix
Search
25.8%
Direct
68.8%
Referral
4.2%
Social
0.7%
Paid
0.4%

Headcount Trend

Current headcount: ~2.7K

Marketing Team

Marketing Team Size
66 (2% of company)
Median Career Experience
13 years
Median Tenure
3.7 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$910.1M
Last Raise
$235M
Series F, 4 years ago

Funding History

  • Jan 2022
    Series F • $235M
  • May 2021
    Series F • $200M
  • Jan 2021
    Series E • $187M

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