Responsibilities

• Program operations & member experience: Own the day-to-day operations of the Champions program including strategic planning, recruitment and onboarding, member communications, virtual and in-person experiences, and overall member engagement. Maintain program health and quality as it scales, ensuring every member feels the weight and value of what it means to be a Klaviyo Champion.
• Internal enablement & activation: Support Champions' presence across the product development and go-to-market lifecycle by leading cross-functional projects with Marketing, PMM, Product, R&D, CS, and Partnerships to surface Champion voices at key moments — product research, beta testing, case studies, reference calls, events, content, and social media. Help shift activation from being concentrated at launch to a more consistent presence earlier in the lifecycle.
• ROI & measurement: Contribute to the continued development of the program's measurement framework, following established methods and processes, to help demonstrate the business value of the Champions program in concrete terms.
• Program prestige & industry recognition: Support the Champions program's external reputation and visibility by helping members build their professional profile and ensuring the program reflects well on their relationship with Klaviyo.
• Budget management: Support administration of the Champions program budget and help inform spend decisions that reflect program priorities and member experience goals.

Requirements

• 5+ years in customer advocacy, community, customer marketing, or a closely related function — B2B SaaS experience strongly preferred
• Experience running or contributing significantly to a structured advocacy or champions-style program, within established processes and operational policies
• Experience thinking about program prestige alongside program operations — brand, positioning, and member value, not just logistics
• Strong cross-functional instincts — comfortable leading a cross-functional project and advising peers across Marketing, Product, R&D, and CS
• Analytical enough to contribute to a measurement framework — you understand what program ROI looks like and have helped build or evolve one before
• Strong program management skills — this program is highly visible and operationally complex; rigor without rigidity
• Strong written and verbal communication; you can tell a compelling story about customer impact to internal stakeholders
• Comfortable supporting budget administration and spend decisions within established guidelines
• Candidates with transferable experience in program management, customer success, or partnerships will be considered — advocacy and community experience is ideal but not the only path in