Responsibilities

• This role leads the day-to-day account and strategy workflows for at least 1 and up to 5 brands, and plays a critical role in ensuring our creator marketing solutions and strategies are applied practically to our clients' businesses.
• The Sr. Manager of Client Strategy will report directly to a Director or Sr. Director of Client Strategy & Account Leadership or a VP of Client Partnerships, and be responsible for the following:
• Program + Partnership Development (RFPs/Briefings)
• - Lead the approach to proposal development or response to briefs at Collectively, including:
• - Helping to brief and guide creative concepts in partnership with the creative team
• - Develop and articulate influencer campaign and creator strategies (via outlines & slides) based on RFP/Brief goals and that incorporates best practices or agency benchmarks
• - Curating a range of influencer campaign or services from Collectively
• - Presenting agency partnership / account management approaches
• - Conduct and synthesize relevant research & insights to shape strategy recommendations
• - Digest and understand clients RFPs/ briefs
• - Synthesize or draw on key trends and information from a variety of sources, including internal data, to inform conversations and RFP/Brief responses
• - Project manage responses cross-functionally start to finish:
• - Ideate RFP response with your account leader including:
• - Builds and recommends budgets against plans/RFPs
• - Works with Operations + Leadership to finalize scopes and staff plans
• - Ensure historic account or agency-wide performance data and current trends/best practices are considered
• - Project manages specialized creative or analytical support for RFPs/Briefs as needed
• - Leads the timeline of the response and coordinates pitch strategy with key leadership stakeholders
• - Coordinates and hosts briefings, preps materials and background for meetings with clients (agendas, cross-functional questions, follow ups)
• - Leads client comms either directly or indirectly to support your Account Leader
• - Experiment with and prepare and present POVs/best practices for existing & emerging platforms: (i.e. podcasts, TikTok, etc.)