Sr Director Integrated Creative

Jacksonville, FL (Hybrid)

$136K/yr – $221K/yrSenior LevelFull time

Posted 2 months ago

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Job Summary

Lead a transformed, in-house creative function across design, video, and communications, driving brand consistency, cross-channel asset creation, and modern workflows while partnering with Brand leadership and executives to elevate campaigns and internal messaging.

  • Own and scale the creative organization, setting standards, fostering collaboration, and developing talent.
  • Drive enterprise campaigns and cross-channel asset creation in partnership with Brand leadership and agencies.
  • Modernize operations with AI-enabled tooling and streamlined workflows across video, print, and internal/external communications.

Job Description

Responsibilities

  • Lead and elevate the in-house creative organization: oversee a multidisciplinary creative team including design, copywriting, video production, translations, and print production. Set creative direction, ensure high standards of craft, and cultivate a culture of innovations, collaboration, and professional growth.
  • Partner on enterprise creative strategy and campaign development: collaborate with Sr. Director of Brand & Creative to define enterprise creative strategy. Partner with the advertising agency to establish creative platforms, then lead the in-house execution of campaign assets across channels.
  • Own brand standards, naming, and visual identity systems: lead the development, governance, and evolution of brand guidelines, naming systems, and visual identity frameworks for new companies, products, and enterprise initiatives. Ensure consistency and clarity across all touchpoints.
  • Integrate emerging technologies and modern creative workflows: champion the adoption of AI and new creative technologies to improve efficiency, quality, and speed-to-market. Establish modern creative processes, tools, and best practices.
  • Expand and modernize enterprise video production capabilities: oversee internal communications video production and scale capabilities to support enterprise-wide external channels, including organic social and the new podcast. Ensure video content aligns with brand strategy and meets evolving audience expectations.
  • Integrate and elevate enterprise communications creative needs: lead the consolidation and creative oversight of all enterprise communications assets, ensuring internal messaging, leadership communications, and event production meet the highest standards. Partner with Communications leadership to proactively identify creative needs, streamline workflows, and elevate the quality, consistency, and impact of all communications assets produced across the organization.

Requirements

  • 10+ years' related work experience in creative leadership within an in-house creative team, advertising agency, or integrated marketing environment
  • 5+ years' direct supervisory/management experience
  • Related Bachelor’s degree Advertising, Marketing, Communications, or related field or additional related equivalent work experience
  • Proven experience leading a multidisciplinary creative team, including design, copywriting, and production operations
  • Demonstrated success translating brand and marketing strategies into creative platforms and campaigns executed across multiple channels
  • Experience developing and governing brand standards, naming systems, and visual identity frameworks
  • Strong background in video production, including oversight of internal communications content and external-facing video for digital and social channels
  • Track record of modernizing creative operations, including integrating automation and emerging technologies into creative workflows
  • Experience mentoring and developing creative talent, fostering a culture of innovation, collaboration, and continuous improvement
  • Ability to partner effectively with executive leaders across the enterprise to align creative priorities and outputs

Nice to Have

  • Experience leading creative transformation within a large, matrixed organization
  • Background working closely with brand strategy and external agencies to establish creative platforms
  • Demonstrated ability to drive operational efficiency and modernize creative processes

Benefits

  • Medical, dental, vision, life and global travel health insurance;
  • Income protection benefits: life insurance, short- and long-term disability programs;
  • Leave programs to support personal circumstances;
  • Retirement Savings Plan including employer match;
  • Paid time off, volunteer time off, 10 holidays and 2 well-being days;
  • Additional voluntary benefits available; and
  • A comprehensive wellness program
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WebTPA

Your employees. Your healthcare. Your way.

Founded in 1993
Irving, Texas, USA
528 employees

Traffic Signals

Monthly Visitors
36.2K
Traffic Source Mix
Search
36.6%
Direct
56.2%
Referral
6.7%
Social
0.2%
Paid
0.2%

Headcount Trend

Current headcount: ~528

Funding

Last Raise
Series Unknown, 25 years ago

Funding History

  • May 2001
    Series Unknown