Sr. Director Global Strategic Marketing

Alameda, CA (On-site)

$219K/yr – $437K/yrSenior Level10+ years expFull time

Posted 1 month ago

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Job Summary

Own the ADC growth engine by shaping the go to market for diabetes care, turning insight into strategy and cross‑functional execution that protects share while expanding revenue.

  • Drive commercialization strategy and oversee key marketing functions, coordinating with commercial teams and the DVP Marketing.
  • Turn customer and market insights into market research, product decisions, and competitive positioning.
  • Oversee budgets, vendor relationships, and cross‑functional programs to deliver profitable growth.

Job Description

Responsibilities

  • Drive new product commercialization and marketing strategy from the commercial perspective which will profitably grow the Abbott Diabetes Care business, overseeing the key functions and processes, and assisting the DVP of Global Marketing in directing and managing the ADC commercial organization to meet its strategic objectives.
  • Coordinate with appropriate commercial teams to ensure plans and objectives are met.
  • Work with DVP of Marketing to ensure that systems are in place to enable the business to operate in an efficient, legal and ethical manner.
  • Devise and direct actionable information and insight into customer needs, to impact strategic, marketing, and product development decisions that result in ADC competitive advantages.
  • Develop and oversee the execution of market research activities, provide direction and input to marketing and sales relating to market research activities.
  • Manage relationships across functions to ensure optimal outcome for projects.
  • Responsible for analysis, planning, and implementation of all market research programs.
  • Provide direction and input to internal operational groups relating to market research activities.
  • Manage budget responsibilities.
  • To identify the most effective positioning and branding of ADC products and assist in setting strategy that maximizes market share grow, income gains and minimizes customer base cannibalization by ADC competing products and /or loss to the competition.

Requirements

  • Bachelors Degree - B.A./B.A., M.B.A. or equivalent in marketing, sciences or business related disciplines
  • Minimum 10 years’ experience in market research and analysis, advertising, medical devices or consumer products
  • At least 10 years of medical or consumer market research advertising, marketing experience.
  • Medical diagnostic or other medical experience desirable.
  • Experience in diabetes industry optional.
  • Global experience a plus.
  • Excellent communication and interpersonal skills.

Benefits

  • Career development with an international company where you can grow the career you dream of
  • Free medical coverage for employees via the Health Investment Plan (HIP) PPO
  • An excellent retirement savings plan with high employer contribution
  • A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune
  • A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists
Abbott logo

Abbott

3.8 Glassdoor

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritional and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries. Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and www.facebook.com/AbbottCareers, on Instagram @AbbottGlobal, and on X @AbbottNews.We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.Terms of Use: https://www.abbott.com/social-media-terms-of-use.htm

Founded in 1940
North Chicago, Illinois, USA
161K employees (6,303 in marketing)
71% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$98.1K
Traffic Source Mix
Search
41.6%
Direct
41.4%
Referral
14%
Social
0.9%
Paid
2.1%

Headcount Trend

Current headcount: ~160.9K

Marketing Team

Marketing Team Size
5,104 (3% of company)
Median Career Experience
22 years
Median Tenure
9.6 years
Marketing Roles Posted (Last 30 Days)
12

Funding

Total Funding
$20B
Last Raise
$20B
Post IPO Debt, 7 days ago

Funding History

  • Mar 2026
    Post IPO Debt • $20B
  • Mar 2011
    Post IPO Debt • $100K
  • Mar 2009
    Post IPO Debt • $6.7M

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