Responsibilities

• Market & Category Leadership: Drive BigPanda's corporate marketing strategy focused on building authority in Agentic IT Operations.
• Evolve our messaging pillars, narrative frameworks, and executive positioning in partnership with Product Marketing and company leadership.
• Ensure consistency and differentiation of BigPanda's voice across earned, owned, and shared channels.
• Thought Leadership & Content Strategy: Execute and evolve a thought leadership strategy that establishes BigPanda as the defining voice in Agentic IT Operations.
• Oversee development of high-impact content: executive bylines, POV pieces, reports, keynote narratives, and blogs.
• Translate complex AI and enterprise IT concepts into stories that land with both technical practitioners and business decision-makers.
• Influencer & Community Marketing: Build and lead an influencer strategy focused on trusted voices in IT operations, SRE, ITSM, and AI communities.
• Identify, engage, and nurture relationships with practitioners, creators, and independent experts.
• Partner with influencers on content collaborations, event participation, podcasts, and social amplification that reinforces credibility.
• Expand BigPanda’s presence within practitioner communities to support category education and adoption.

Requirements

• 8-10+ years of experience in corporate marketing or communications leadership roles
• Experience at a high-growth AI or SaaS company
• Understanding of enterprise sales; validation, social proof, and analyst credibility for large buyers
• Strong writer and editor with the ability to simplify complex AI and technical concepts
• Comfortable working directly with senior executives as a messaging partner
• Strong cross-functional collaboration skills across Product Marketing, Demand Gen, Sales, and Executive leadership
• Strategic thinker who thrives in fast-moving, high-growth environments

Benefits

• Competitive equity
• Remote-first environment
• Unlimited PTO
• Twelve (12) paid holidays throughout the year
• Comprehensive health benefits
• #PandaParent support. Financial assistance for fertility, adoption, and surrogacy expenses as well as a combined total of eighteen (18) weeks fully paid leave for all new parents
• Financial planning services
• Employee learning & development budget
• Values-based recognition (quarterly and annually)
• Social community & ERG programs