Responsibilities

• Leading their team in ensuring timely and accurate delivery of analysis across assigned client accounts
• Leading their team in the development and execution of campaign measurement and data strategies
• Developing Analytics talent on their team
• Promoting and developing (amongst their team) a culture of best-in-class customer service for clients, partners and internal stakeholders by understanding their needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
• Developing and executing frameworks to guide complex projects
• Developing and executing cross channel media measurement and testing plans
• Consulting with colleagues and clients on measurement strategies/techniques
• Ensures appropriate analytics integration into all agency production processes
• Leads client communications to simply and effectively convey results, efficiencies, opportunities and optimizations that have driven business results
• Interprets media/marketing data and analyzes the effect on KPIs and ROI (Business Results)

Requirements

• 7+ years of experience in media, marketing or related field (Ad agency experience a plus)
• 5+ years in an Analytics role
• 2+ years in a managerial role
• Experience in presenting analyses to both small and large groups
• Strong working knowledge of Marketing and Digital Marketing
• Strong working knowledge of online advertising media channels such as Search, Display, Social, Contextual, Email, CTV and OTT
• Extensive experience with Web Analytics Platforms (Google Analytics, Adobe Analytics, etc.)
• Strong working knowledge of ad trafficking/ad serving platforms including but not limited to Doubleclick, Facebook, Google, etc.
• Strong working knowledge of Tableau
• Working knowledge in Google Tag Manager and/or Adobe Tag Manager

Nice-to-have

• Ad agency experience a plus
• BA Marketing/Analytics MS Marketing/Business Analytics a plus
• Experience with additional analytics tools beyond GA/Adobe Analytics (beyond listed)
• Strong presentation skills to both small and large groups (nice-to-have)

Benefits

• Flexible PTO
• Medical (PPO or High Deductible option) for employee + dependents
• 401(k) Participation
• Employer-paid Dental & Vision
• Dog-friendly offices
• Parental leave for primary and non-primary caregivers
• Family-friendly environment