Drive multichannel marketing and content initiatives for Wilder.

• Duties include day-to-day marketing tactics and campaign design and execution.
• Content marketing development and deployment of engaging and high-quality marketing initiatives and materials to promote Wilder.
• Building and scheduling social media content with the Communications Manager; overseeing the website and all social media channels.
• Digital marketing tasks including SEO, SEM, email marketing and social media.
• Ongoing website maintenance reflecting the organization’s branding, messaging, and strategic objectives; coordinating with external vendors as needed.
• Tracking, measuring, analyzing and reporting the performance and success of digital assets and content marketing campaigns; recommending modifications to improve performance.