Responsibilities

• Supports client targeting and cross-selling initiatives.
• Supports practice group events, industry sponsorships, and webinars.
• Collaborates with the Pursuits & Directories team on content generation for RFPs and pitches.
• Manages, updates, and develops marketing collateral, pitch materials, and website and social media content.
• Tracks and maintains experience and credentials across all subgroups in firm systems and base slides.
• Contributes to marketing campaigns and targeted client outreach as a cross-functional team member.
• Gathers and maintains data points to measure ROI.
• Drafts directory submissions and industry awards.
• Coordinates internal and external communications, including client alerts, newsletters and ads.
• Masters firm systems, such as CRM and experience database, to harness client intelligence and create efficiencies in process.

Requirements

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3 years’ Direct experience serving in a marketing and business development role in a large law firm or professional services environment.
• Proficiency with MS Word/Excel/PowerPoint/Teams is essential.

Preferred

• Law firm experience is preferable but not required.
• Prior experience using programs like Co-Pilot and Microsoft Dynamics is desirable but not required.

Benefits

• medical/dental/vision insurance
• 401(k)