Responsibilities

• The Senior Business Analyst is responsible for supporting and building solutions for the bank's overall deposit growth strategy.
• Leverage data sources and tools to create deposit product and program recommendations
• Collaborate with bank teams across the bank to bring recommendations to life
• Gather, study, and synthesize market research to inform recommendations
• Create ongoing, insightful reporting and analysis of deposit growth success
• Gather and analyze deposit pricing data to inform and support pricing decisions
• Partner with IT to inform and expand deposit strategy data needs and requirements

Requirements

• Position Not Open For Sponsorship
• Bachelor's degree in Marketing or Analytics
• 10-15 years extensive marketing analytics experience in financial services industry
• Strong proficiency in the use of Microsoft Office including Excel and Access; basic keyboarding and calculator skills; must be able to perform advanced math and carry out complex written instructions
• Location is in Terrell, TX

Preferred

• Preferred: Expert knowledge in CRM tools such as CRMBI (FiServ), Alteryx, and Power BI.
• Expert understanding of customer databases and data warehouse functionality.
• Strong communication skills to interface with business and technical teams.
• Strong organizational skills are required to effectively collaborate with and lead cross-functional working teams.
• SQL knowledge helpful but not required.