Sr. Brand Manager Centrum

Warren Township, NJ (Hybrid)

$142K/yr – $196K/yrSenior Level8+ years expFull time

Posted 4 months ago

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Job Summary

Drive the US Centrum brand strategy and P&L, leading cross‑functional marketing and a 3+ year innovation pipeline to grow penetration and share.

  • Own the US Centrum brand—build strategy, manage P&L, and deliver annual plans to grow penetration and share.
  • Must-have: MBA in Marketing or related field with 8+ years of progressive commercial marketing experience and US P&L/budget ownership.
  • Standout: Partner with global Marketing, US cross-functional teams, and external IAT/ABM partners to drive a 3+ year innovation pipeline.

Job Description

Responsibilities

  • Build a team culture of performance and consumer obsession, creative bravery, and executional excellence – both with direct report and cross functional partners.
  • Lead Integrated Marketing with IAT members, including Halo content development, focused on best in class digital effectiveness
  • Lead Centrum P&L, including monthly DRM cycle, identifying key Risks/Opps for the year, and budget ownership to deliver annual brand plans.
  • Partner with the Global Marketing team and US cross functional partners to develop and deliver a robust 3+ year innovation pipeline, rooted in consumer and customer needs.
  • This person will be responsible for leading the US Centrum business: building the brand strategy, owning the brand P&L, developing and delivering annual plans that drive penetration, grow share, and build brand equity.
  • This person will be responsible for partnering with the global Marketing team and US cross-functional teams, as well as, external IAT partners, and management of 3 ABM.

Requirements

  • MBA Degree in Marketing or Related Field
  • 8+ years of progressive commercial marketing experience
  • US P&L and Operating Budget experience within a matrix organization
  • Experience in new product launches/innovation
  • Experience managing strategic development and execution of product and brand advertising campaigns
  • Experience leading a cross-functional team
  • Decisive and proficient in influencing, collaboration and conflict management

Preferred

  • Previous experience in marketing in fast moving consumer goods
  • Proven success in managing complex, matrix environments to effectively deliver strong marketing plans, bringing together the priorities of cross functional teams and key stakeholders.
  • Experience delivering results in a matrix organization.
  • Demonstrated effectiveness as leader, facilitator, and team member, with strong communication skills.

Benefits

  • Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program.
  • This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave.
  • On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family.
  • We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.

Haleon

3.6 Glassdoor

Delivering better everyday health with our superior brands from Sensodyne to Centrum. Made using trusted ingredients and backed by science, our products are recommended by healthcare professionals. #WeAreHaleon

Founded in 2022
London, England, United Kingdom
18K employees (2,270 in marketing)
67% recommend to a friend
77% CEO approval

Traffic Signals

Monthly Visitors
244.5K
Traffic Source Mix
Search
51.4%
Direct
36.4%
Referral
7.6%
Social
2.6%
Paid
1.9%

Headcount Trend

Current headcount: ~17.6K

Marketing Team

Marketing Team Size
1,977 (11% of company)
Median Career Experience
17 years
Median Tenure
4.1 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$3.1B
Last Raise
Post IPO Secondary, 11 months ago

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