Responsibilities

• Manage complex digital and traditional advertising campaigns, which include implementing campaigns across ad servers and other technologies, ensuring proper creative implementation
• Implement tracking pixels, troubleshoot AdTech platforms, and assist with tag management systems to ensure proper measurement and attribution
• Collaborate with team members to complete day-to-day tasks for stakeholders
• Assist with the documentation of internal processes and policies tied to ad operations
• Manage data related to advertising campaigns, including list uploads and segmentation for targeting purposes
• Ensure data privacy and compliance with relevant regulations
• Integrate offline data sources with relevant digital platforms
• Audit existing platform setups and provide recommendations
• Assist with the discovery of new technologies, concepts, or processes
• Mentor junior team members, providing support and training on campaign management, technical implementation, and troubleshooting

Requirements

• A bachelor's degree in marketing, advertising, or a related field is preferred.
• Ability to speak, read and write the English language
• 3+ years of experience in ad operations or a related field
• Understanding of and proven experience with AdTech platforms and ad tagging methodologies
• Experience with tag management systems and data management platforms is a plus
• Strong analytical, problem-solving, communication, and interpersonal skills.
• Excellent attention to detail, organizational skills, and ability to work both independently and as part of a highly functioning team
• Strong oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
• High comfort level participating in brainstorms and ideation sessions
• Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs

Benefits

• We offer comprehensive benefits for eligible employees including medical, prescription, dental and vision insurance, 401(k) retirement savings, paid time off, holidays and additional benefits.