Sr. Associate Athletic Director-Marketing & Fan Experience

Atlanta, GA (On-site)

Salary Not AvailableSenior Level8+ years expFull time

Posted 5 months ago

Job Summary

Drive Georgia Tech Athletics marketing, fan experience, and live production strategy at a senior level.

  • Own the development and execution of GT Athletics marketing, fan experience, and event operations initiatives.
  • Must-have: Bachelor's degree and 8+ years in related fields with 3+ years of supervision.
  • Standout: Cross-unit collaboration with NCAA/ACC and external partners for revenue and brand impact.

Job Description

Responsibilities

  • Devise and execute a strategic plan to enhance the overall Georgia Tech fan experience which includes external marketing, gameday/in-venue production, ticketing, radio, hospitality, and related GTAA messaging.
  • Direct the day-to-day operations of marketing, fan experience, ticketing, creative services, video, and communication units, including the implementation of the unit's strategy and development and performance management of staff.
  • Lead the strategic vision for all aspects of live broadcast staffing and production for network telecasts and live streaming.
  • Represent GT Athletics with efforts and initiatives involving operational and business partners, including various Institute departments, external partners, and intercollegiate athletics organizations such as the NCAA and ACC.
  • Collaborate with conference and other GTAA units, and liaison with outside broadcasters, vendors, and stakeholders as needed for GT Athletics events.
  • Collaborate with other athletics department and non-athletics department units to effectively market Georgia Tech Athletics to facilitate incremental revenue.
  • Serve as administrator for assigned sports.
  • Perform other job-related duties as assigned.

Requirements

  • Bachelor's Degree in a related discipline or an equivalent combination of education and experience.
  • Eight or more years of relevant experience, including three or more years of supervisory experience.

Preferred

  • Master's Degree in a related discipline or equivalent.
Georgia Institute of Technology logo

Georgia Institute of Technology

The Georgia Institute of Technology is one of the nation's premier research universities providing a focused, technologically based education to more than 25,000 undergraduate and graduate students . Ranked seventh among U.S. News & World Report's top public universities, Georgia Tech offers degrees through the Colleges of Business, Computing, Design, Engineering, Liberal Arts and Sciences. The Institute offers research opportunities to both undergraduate and graduate students and is home to more than 100 centers that consistently contribute vital innovation to American government, industry, and business.

Atlanta, Georgia, USA
20K employees (694 in marketing)

Funding

Total Funding
$2.1M
Last Raise
$2.1M
Grant, 6 years ago

Funding History

  • Oct 2019
    Grant • $2.1M

Traffic Signals

Monthly Visitors
7.3M
Monthly Google Ads Budget
$181.9K
Traffic Source Mix
Search
38.1%
Direct
53.5%
Referral
7.1%
Social
0.5%
Paid
0.6%

Headcount Trend

Current headcount: ~19.8K

Recent News

Georgia Institute of Technology logo

Sr. Associate Athletic Director-Marketing & Fan Experience

Georgia Institute of Technology · Atlanta, GA · On-site