Sr. Activation Manager, Social

New York, USA (On-site)

$77K/yr – $145K/yrSenior Level4+ years expFull time

Posted 4 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Drive DV social onboarding and enablement for client success, owning onboarding programs and cross-platform strategy in social advertising.

  • Must-have: 4+ years in client-facing social advertising with agency or tech experience
  • Standout: Ownership of onboarding programs and enablement across DV’s product suite
  • Standout: Proficiency across Google Ads, DV360, Meta, and TikTok with data visualization skills

Job Description

Responsibilities

  • Partner with Sales to add tactical and strategic guidance in client discovery meetings, crafting solutions to address campaign optimization, automation, and performance challenges.
  • Act as a technical resource in the pitch process, proactively identifying roadblocks and ensuring smooth Proof-of-Concept (POC) execution.
  • Spearhead internal & external enablement processes to foster best practices through education & implementation
  • Ensure successful partner onboarding, briefing Account Managers and assisting with initial Social integration.
  • Troubleshoot technical issues, analyze campaign performance data, and collaborate on strategic reporting and data visualization.
  • Develop a deep understanding of the full DV product suite.
  • Apply your social expertise to guide clients through unique safety and platform considerations that impact social media buying.
  • Stay informed of industry trends to ensure DV’s social solutions remain a valuable solution and continuously refine pre-launch strategies.

Requirements

  • Minimum of 4 years of social platform experience either, in a client-facing role or at an advertising agency activating social platforms within the advertising technology or marketing industry
  • Proven track record of success in developing and implementing strategic client onboarding programs
  • Strong understanding of programmatic & social advertising concepts, platform restrictions, content adjacency risks, industry specific measurement needs, and campaign optimization strategies.
  • Proficiency across platforms such as Google Ads, DV360, Meta Ads Manager, TikTok Ads Manager, and similar social ad-serving tools
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and internal stakeholders
  • Strong organizational skills and ability to balance multiple priorities and deliverables
  • Strong analytical capabilities and high proficiency in Excel; experience with additional analytics tools is a plus
  • Consultative skill set: able to simplify technical concepts and empower customer understanding.
  • Deep empathy and strong customer-centric mindset
  • Ability to work independently, with strong time management skills to support clients
  • Experience collaborating in a fast-paced, results-oriented environment

Nice To Have

  • Programmatic experience specifically on YouTube is preferred.
DoubleVerify logo

DoubleVerify

4.2 Glassdoor

DoubleVerify is a leading software platform for digital media measurement and analytics. Our mission is to help advertisers succeed. Hundreds of Fortune 500 advertisers employ our unbiased data and analytics to drive campaign quality and effectiveness, and to maximize return on their digital advertising investments – globally.Learn more at www.DoubleVerify.com.

Founded in 2008
New York, New York, USA
1.3K employees (93 in marketing)
81% recommend to a friend
88% CEO approval

Traffic Signals

Monthly Visitors
91K
Monthly Google Ads Budget
$12K
Traffic Source Mix
Search
41%
Direct
49%
Referral
7.3%
Social
1.7%
Paid
0.8%

Headcount Trend

Current headcount: ~1.3K

Marketing Team

Marketing Team Size
80 (6% of company)
Median Career Experience
16 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$957.6M
Last Raise
Post IPO Secondary, 2 years ago

Recent News