Sr. Account-Based Marketing (ABM) Manager , AWS NAMER Strategic Customer and Partner Marketing

New York City, NY (On-site)

$118K/yr – $185K/yrSenior Level5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own territory ABM programs with sales alignment, multi‑channel personalization, and data‑driven optimization for scalable impact.

  • ABM Campaigns: design and run 1:1 and 1:few programs aligned to global frameworks.
  • Sales Collaboration: translate account priorities into targeted marketing that supports regional field goals.
  • Analytics and Operations: track performance, optimize using data, and codify processes and budgets for scale.

Job Description

Responsibilities

  • Design and execute territory-specific ABM campaigns (1:1, 1:few) that align with global frameworks and drive measurable business impact
  • Build and maintain strong relationships with sales teams to understand account priorities and translate them into effective marketing programs
  • Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization
  • Create and implement multi-channel programs (events, digital, direct) that deliver personalized customer experiences
  • Partner with regional marketing teams to ensure ABM programs complement broader field marketing efforts
  • Drive operational excellence through standardized processes, documentation, and best practices
  • Track and report on program performance, using data to optimize and scale successful approaches
  • Manage program budgets effectively, demonstrating frugality while maximizing impact
  • Collaborate with global ABM community to share learnings and adopt proven practices

Requirements

  • 5+ years of professional non-internship marketing experience
  • Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
  • Experience building, executing and scaling cross-functional marketing programs
  • Experience in a business-to-business (B2B) environment, high-tech products/services

Preferred

  • MBA
  • Experience with ABM platforms (6sense, Demandbase, etc.) and marketing analytics tools
  • 7+ years of developing and managing acquisition marketing or channel programs experience

Benefits

  • Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage)
  • 401(k) matching
  • paid time off
  • parental leave
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Amazon

Reli. is a family-owned business built around strong valuesand a passion to serve our customers. Our drivestemmed from seeing a need for custom-tailored qualityproducts at wholesale prices & quantities. We wanted to beable to put quality first and still be able to providehonest pricing.With our global and domestic operations, we have thefreedom to center each and every decision around ourvalued customers. We approach all our work with the same driveand energy to make sure our customers can always relyon Reli.

Founded in 2018
Cerritos, California, USA
171 employees (30 in marketing)

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