Specialist, Paid Social and Video

Ohio, USA (Hybrid)

Salary Not AvailableMid Level1+ years expFull time

Posted 4 months ago

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Job Summary

Coordinate paid social and video campaigns to acquire customers and grow the brand, with partner and cross-team collaboration.

  • Own paid social and video execution across Facebook, Instagram, TikTok, YouTube, and Connected TV.
  • Must-have: 1+ year in paid social/video with proven optimization and ROI impact.
  • Standout: Experience coordinating with agencies and cross-functional teams to drive integrated campaigns.

Job Description

Responsibilities

  • Coordinate paid social and video campaign execution to drive customer acquisition, retention, and brand growth.
  • Support campaign ideation and execution across Facebook, Instagram, TikTok, Connected TV, and YouTube; analyze performance and apply data-driven insights to maximize ROI.
  • Partner with external agencies to design and execute tests, measure and report on campaign performance, and deliver actionable recommendations to improve efficiency and effectiveness.
  • Partner with creative, analytics, and merchandising teams to plan and execute integrated campaigns.
  • Monitor industry trends, platform updates, and emerging technologies to keep Cornerstone Brands at the forefront of digital marketing.

Requirements

  • 1+ years of experience in paid social and video marketing, with a proven track record in acquisition and performance optimization.
  • Experience in campaign management across major social platforms and video channels (Facebook, Instagram, TikTok, YouTube, Connected TV).
  • Strong analytical skills with experience in attribution modeling, A/B testing, and performance reporting.
  • Bachelor’s degree in Marketing, Business, or related field; advanced degree preferred.

Benefits

  • Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts!
  • In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.
Cornerstone Brands (A Division of QVC Group) logo

Cornerstone Brands (A Division of QVC Group)

The Cornerstone brands deliver inspirations that help customers enjoy, enhance and celebrate life. Cornerstone comprises four interactive, aspirational home and apparel lifestyle brands: Ballard Designs®, Frontgate®, Grandin Road® and Garnet Hill®. Cornerstone operates a separate ecommerce site for each brand, distributes 111 million catalogs annually, and has 30 retail and outlet stores. QVC Group, Inc. is a Fortune 500 company with six leading retail brands – QVC®, HSN®, Ballard Designs®, Frontgate®, Garnet Hill® and Grandin Road®. We are a live social shopping company that redefines the shopping experience through video-driven commerce on every screen, from smartphones and tablets to laptops and TVs. QVC Group brings innovative products, compelling content, and unforgettable moments to millions of shoppers worldwide via social platforms, streaming apps, ecommerce sites and TV channels, making every screen a doorway to discovery, delight and community. If you enjoy being a part of a team, creating experiences and delighting customers, you’ll love it here. If you’re excited about retail, media, social, live streaming, technology, customer service, design and more, you’ll find amazing projects to work on. If you want to grow professionally and learn every day, you’ll thrive with us. If you appreciate a company committed to inclusion and belonging for all, you’ll be amazed at what’s available for our team members. Best of all, working with QVC Group means friendly teams, ambitious projects and fast-moving careers!

Hamilton, Ohio, USA
267 employees (13 in marketing)

Traffic Signals

Monthly Visitors
75.4K
Traffic Source Mix
Search
32.3%
Direct
36.1%
Referral
27.4%
Social
2.5%
Paid
1%

Headcount Trend

Current headcount: ~269

Marketing Team

Marketing Team Size
4 (1% of company)