Responsibilities

• Travel to franchise locations roughly monthly to shoot photo and video, then edit and publish it
• Train franchise owners and their teams to capture usable footage on their own phones
• Cut short-form and mid-form video for social: reels, shorts, testimonials, job-site clips, thought leadership
• Own the content calendar across LinkedIn, Instagram, and Facebook while staying loose enough to jump on trends
• Repurpose longer content from interviews, events, and conventions into social assets
• Use AI tools to move faster on transcription, captions, cutdowns, batch versioning, and first-pass edits
• Track what works, kill what doesn't, and tell us why

Requirements

• 1-3 years creating social content. Internship, agency, freelance, or in-house all count.
• Real video editing chops in Premiere, CapCut, After Effects, or similar.
• Evidence you have grown or genuinely engaged an audience somewhere.
• Fluency with current AI tools.
• Comfort walking into a business you have never been to and getting people on camera who did not wake up wanting to be on camera.

Preferred

• Experience with franchising or home services.
• On-camera comfort, or experience directing people who have none
• Photography beyond phone level