Social Media Specialist II at Vuori | Carlsbad, CA | $70K/yr – $86K/yr

Vuori

Social Media Specialist II

Carlsbad, CA (On-site)

$70K/yr – $86K/yrMid Level3+ years expFull time

Posted 4 weeks ago

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Job Summary

Own social content execution and publishing cadence with cross‑functional briefing, fast loop feedback, and real‑time event coverage for a TikTok/Instagram brand program.

Social Content Delivery: Own the planning, briefing, and calendar coordination that feeds social publishing with on‑brand, timely content.
Creative & Influencer Ops: Be the bridge between Social, Creative, and Talent teams to embed social‑first thinking and fast approvals into campaigns.
Platform Execution & Real‑Time Content: Manage weekday publishing, weekend cadence, and in‑the‑moment shoots to capture trend-aligned content that travels across channels.

Job Description

Responsibilities

Supports social content planning and execution, ensuring alignment with brand priorities, campaign initiatives, and key storytelling moments
Owns Asana task management for social media, maintaining clear timelines, deliverables, and cross-functional accountability
Supports social calendar coordination, ensuring content is scheduled, prioritized, and ready for publishing across channels
Execute briefing of social content needs to the Creative team, ensuring clarity of deliverables, timelines, and platform requirements
Serve as the primary point of contact between Social and Creative teams for all content-related questions and updates
Partner with Creative to ensure social-first considerations are integrated into broader campaign development
Own daily weekday publishing across TikTok and Instagram
Manage every-other-weekend publishing cadence
Ensure all content is scheduled accurately and adheres to platform-specific best practices
Capture and edit short-form, TikTok-first content during events, photoshoots, and in-the-moment opportunities

Requirements

3+ years of experience in social media, content creation, or a related field
Strong understanding of TikTok and Instagram, including platform trends, formats, and best practices
Experience managing content calendars and project management tools such as Asana
Proven ability to collaborate cross-functionally with creative, marketing, and talent teams
Strong video capture and editing skills, with experience creating short-form, social-first content
Ability to work in fast-paced environments and manage last-minute content opportunities
Excellent organizational skills and attention to detail
Willingness and ability to travel for photoshoots, events, and athlete or influencer activations as needed
Availability to support occasional weekend publishing and real-time content needs outside standard working hours

Benefits

Health Insurance
Savings and Retirement Plan
Employee Assistance Program
Generous Vuori Discount & Industry Perks
Paid Time Off
Wellness & Fitness benefits

Vuori

3.9 Glassdoor

Vuori makes premium performance apparel inspired by the active Coastal California lifestyle; an integration of fitness, surf, sport, and art. We’re evolving the definition of traditional activewear.

Founded in 2015

Carlsbad, California, USA

2.3K employees (269 in marketing)

www.vuoriclothing.com

72% recommend to a friend

88% CEO approval