Social Media Marketing Specialist

Gambrills, MD (On-site)

Salary Not AvailableEntry Level1+ years expPart time

Posted 7 weeks ago

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Job Summary

Social content pipeline for a hospitality brand, turning guest moments into posts and reels while coordinating events and promotions.

  • Content ownership: Capture and publish Instagram, Facebook, and TikTok content, manage calendars, and push promotions with real-time event coverage.
  • Community and creator engagement: Monitor comments/DMs, engage followers and coordinate influencer visits to extend reach.

Job Description

Responsibilities

  • Capture photo and video content of food, cocktails, events, and guest experiences
  • Create Instagram Reels, Facebook, and Stories
  • Write captions aligned with brand voice and promotions
  • Design graphics and promotional posts using Canva or similar tools
  • Maintain and execute a monthly content calendar, National Holidays
  • Schedule and publish posts across Instagram and Facebook
  • Monitor and respond to comments and direct messages
  • Engage with followers, local businesses, and community accounts
  • Manage reviews and escalate guest concerns when necessary
  • Assist with giveaways and social media contests