Social Media and Marketing Manager at Nans Kitchen | Stow, MA | $55K/yr – $70K/yr

Social Media and Marketing Manager

Stow, MA (Unknown)

$55K/yr – $70K/yrMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own the social media and content engine for a multi-location kitchen, turning frequent posts, menus and newsletters into a cohesive brand story while feeding assets and data into paid campaigns.

Social Content & Community: Maintain accounts and publish engaging posts tied to brand narratives across 4 locations.
Content Ops & Design: Manage menus, imagery libraries, Canva templates, and in-store visuals to keep assets aligned.

Job Description

Responsibilities

Maintaining all social media accounts with frequent and engaging content
Manage our online menus, food imagery archives and content library
Manage newsletter content and distributions
Cull and manage data from our POS and social channels for future use
Collaborate with other stakeholders on paid social media campaigns
Light graphic design work within Canva and other design platforms ( newsletter templates, bag stuffers, in store signage etc...)

Requirements

Advanced knowledge of social media strategies and administration for Meta, TikTok, YouTube, and LinkedIn Platforms
Creative content ideas and \"outside the box\" thinking for engaging content creation
Video production experience for social use (basic)
Experience with paid social media advertising campaigns
Ability to travel between our 4 locations to gather content and shoot images and video
Knowledge of AI social media agents and their uses ( eclincher, sprout social, predis.ai, opus clip)
Knowledge of the use of fractional manpower for social media acceleration
Knowledge of canva for graphic design elements and newsletter templates
Prior restaurant or food focused social media experience