Social Media and Marketing Manager

Hartford, CT (Hybrid)

Salary Not AvailableMid LevelPart time

Posted 1 month ago

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Job Summary

Own local brand visibility by managing social content, running coordinated campaigns, and building community partnerships for Hartford Flavor Company’s craft beverage and hospitality audiences.

  • Content & Social: Own platform content, scheduling, and analysis to highlight distillery, parlour, and products.
  • Campaign & Events: Plan launches, seasonal menus, and local-event campaigns that drive foot traffic and tastings.
  • Community & Partnerships: Engage followers, influencers, and regional partners to deepen loyalty and local reach.

Job Description

Responsibilities

  • Content & Social: Create, schedule, and analyze engaging content across Instagram, Facebook, and TikTok to highlight our distillery, cocktail parlour, and products.
  • Campaign & Events: Plan and execute marketing campaigns surrounding product launches, seasonal menus, and local events.
  • Community & Local Partnerships: Interact with followers, local influencers, and regional partners to foster brand loyalty.
  • Local Event Support: Help promote and coordinate details for tastings, tours, and special events at the Hartford locations.

Requirements

  • Proven experience as a Marketing Manager, Digital Strategist, or similar role.
  • Strong understanding of social media algorithms, content creation tools (like Canva), and email marketing.
  • Excellent written and verbal communication skills.

Preferred

  • Knowledge of or passion for the craft beverage/hospitality industry is a major plus.

Benefits

  • Employee discount
  • Flexible schedule