Social Media and Marketing Manager

Frederick, MD (On-site)

$50K/yr – $65K/yrMid Level4+ years expFull time

Posted 6 weeks ago

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Job Summary

Own cross channel marketing execution with hands on ownership of digital ads, social content, and site updates.

  • Growth/Ownership: Own multi channel marketing execution across digital ads, social content, and site updates
  • Brand consistency and content quality: Ensure assets align with guidelines and manage feedback cycles
  • Collaboration and impact: Coordinate seasonal campaigns and analyze data to inform strategy

Job Description

Responsibilities

  • Digital Marketing Management: Design visually compelling advertisements
  • Digital Marketing Management: Email marketing campaign workflows
  • Digital Marketing Management: Monitor and maintain digital marketing systems
  • Digital Marketing Management: Ensure all digital assets meet our brand guidelines
  • Social Media Management: Maintain consistent visual branding and tone across all social media platforms
  • Social Media Management: Develop creative, high quality and original content
  • Social Media Management: Plan content calendars in advance and ensure adequate time for feedback and approval process
  • Social Media Management: Monitor social media engagement and respond to customer inquiries in a timely manner
  • Website Management: Monitor website performance and ensure website functionality and user experience
  • Website Management: Work with Web developer to coordinate website updates and maintenance

Requirements

  • Embodiment of store values: positive, dependable, respectful, honest and an initiator
  • Bachelor's degree in Marketing, Communications, Graphic Design, Photography or related field preferred
  • 2-4 years of marketing experience with emphasis on social media management and content creation as well as design experience preferred
  • Proficiency with graphic design software, social media platforms preferred
  • Photography skills and experience with luxury retail marketing preferred
  • Strong written and verbal communication skills and demonstrated ability to maintain brand consistency

Benefits

  • 401(k) matching
  • Employee discount
  • Health insurance
  • Paid time off
  • Parental leave
  • Professional development assistance
  • Tuition reimbursement
Colonial Jewelers logo

Colonial Jewelers

Colonial Jewelers is a forth generation retail jewelry store, located in historic downtown Frederick, Maryland. We specialize in fine jewelry and watches and also offer complete jewelry appraising and repairing services.

Founded in 1948
Frederick, Maryland, USA
18 employees (3 in marketing)

Traffic Signals

Monthly Visitors
28.4K
Traffic Source Mix
Search
47.3%
Direct
15.9%
Paid
36.9%

Headcount Trend

Current headcount: ~18

Marketing Team

Marketing Team Size
1 (6% of company)
Marketing Roles Posted (Last 30 Days)
1