Social Media Marketing Intern

Albany, NY (On-site)

Salary Not AvailableIntern/New GradInternship

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Support SUNY EOP’s social media by creating content, coordinating posts, and analyzing engagement for multiple campuses.

  • Create content and manage posts for EOP across campuses.
  • Must-have: Current SUNY student in The Educational Opportunity Program at a participating campus.
  • Standout: Experience with video editing or photography.

Job Description

Responsibilities

  • Content Creation & Management: - Create awesome social media content - from eye-catching graphics to fun videos and compelling posts that highlight all the great things EOP has to offer. - Develop a content calendar and posts that resonate with prospective students, alumni, proud parents, and current participants. You're their voice. - Help keep our brand voice consistent, warm, catchy, and relatable across all platforms.
  • Social Media Strategy: - Brainstorm and contribute your freshest ideas to ramp up our social media visibility and engagement across all EOP campuses. - Research and keep informed of trends circulating through the social media stratosphere. - Get hands-on with scheduling and posting content primarily on Instagram, X, and TikTok.
  • Analytics & Reporting: - Track the buzz around our social media performance by monitoring engagement, reach, and growth metrics. - Assist in prepping monthly performance reports, helping us understand what's working and what can be improved upon for our future campaigns.

Requirements

  • Current Enrollment: Must be a current SUNY student in The Educational Opportunity Program at a participating campus. This role is tailor-made for you!
  • Passion for Social Media: You're all about social media trends and have a strong interest in digital marketing and education.
  • Strong Communication Skills: Your writing is engaging and professional, capturing the attention of diverse audiences. You know how to get your point across.
  • Technical Proficiency: You're familiar with social media platforms and content creation tools (think Canva, Adobe, etc.).
  • Attention to Detail: You've got an eagle eye for detail and can juggle deadlines like a pro.
  • Creative Thinking: You've got ideas galore for eye-popping social media campaigns and trendy content.
  • Team-Oriented: Collaboration is your jam. You thrive in a team environment where everyone brings something unique to the table.

Preferred

  • Experience with video editing or photography.
  • Familiarity with Canva and Adobe tools will set you apart. (If you have a portfolio, be sure to share it!)
  • Knowledge of social media analytics tools, like Google Analytics or Hootsuite.
  • A genuine passion for EOP is a must. It's all about representing the program and making a difference!

Benefits

  • Gain hands-on experience in social media marketing for an incredible higher education program.
  • Get exposure to various aspects of program management and marketing in the educational sphere.
  • Network with awesome staff, students, directors, counselors, and alumni who are all about lifting each other up.
The State University of New York logo

The State University of New York

College should set you up for success, not bury you in debt. Discover the State University of New York.

Founded in 1948
Albany, New York, USA
2.2K employees (56 in marketing)

Traffic Signals

Monthly Visitors
4M
Monthly Google Ads Budget
$83.7K
Traffic Source Mix
Search
22.1%
Direct
63%
Referral
11.9%
Social
1.8%
Paid
0.9%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
40 (2% of company)
Marketing Roles Posted (Last 30 Days)
3

Recent News