Social Media Marketing Intern

New York City, NY (On-site)

$18/hr – $20/hrIntern/New GradFull time

Posted 1 month ago

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Job Summary

Own the NYC social video narrative for a tourism brand by producing short-form videos and on-camera content that drive engagement, and apply seasonal storytelling to IG, TikTok, and YouTube.

  • Content Ownership: Create on-camera short-form videos and static posts that showcase Circle Line Cruises and the Beas Speedboat to build engagement.
  • Platform Mastery: Leverage trending formats, hashtags, and challenges to boost visibility on IG, TikTok, and YouTube.
  • Performance & Collaboration: Monitor analytics, inform future campaigns, and assist with events, influencer coordination, and field creative brainstorming.

Job Description

Responsibilities
  • Conceptualize and produce Instagram and TikTok content showcasing NYC tourism experiences to drive engagement and follower growth
  • Produce high-quality, short-form videos (15-60 seconds) that showcase the unique experiences and sights of Circle Line Cruises and he Beas Speedboat
  • Utilize trending hashtags, challenges, and viral content to increase our brand's visibility and reach on all social media platforms.
  • Engage with our social community by responding to comments, messages, and direct inquiries.
  • Assist with social media strategy and scheduling, tailoring content to align with seasonal campaigns and brand voice
  • Monitor analytics and contribute to performance reports that inform future campaigns
  • Support the marketing team with event coverage, influencer coordination, and creative brainstorming
Requirements
  • Currently enrolled in a college or university program, preferably in Marketing, Communications, or a related field.
  • Strong interest in social media and familiarity with Instagram, Tiktok & Youtube.
  • Excellent video editing skills and experience with video production tools.
  • Highly creative with a strong eye for visuals and the ability to tell a story through short-form video.
  • Detail-oriented with excellent time management skills and the ability to meet deadlines.
  • Comfortable and confident on camera, with a natural on-screen presence
  • Willing and able to approach, engage, and convince crew, talent, and others to participate in filmed content
  • A self-starter who thrives in fast-paced, in-person environments
  • Strong eye for trends, storytelling, and short-form video
Preferred
New York Cruise Lines, Inc. logo

New York Cruise Lines, Inc.

New York Cruise Lines is the parent company of Circle Line Sightseeing Cruises, America's Favorite Boat Ride since 1984; New York Water Taxi, a leading transportation company in the NYC harbor; and two restaurant boats, North River Lobster Company and La Barca Cantina. We host more than a million guests a year on our boats who enjoy dining and sightseeing in the world's most famous city.We are committed to being great ambassadors for New York City; creating exceptional life-long memories for our guests; and for being innovators in marine-based services.North River Lobster Company northriverlobsterco.comLa Barca Cantina labarcacantina.comCircle Line Sightseeing Cruises circleline.comThe BEAST Speedboat thebeastnyc.comNew York Water Taxi nywatertaxi.com

Founded in 1945
New York, New York, USA
151 employees (6 in marketing)

Traffic Signals

Monthly Visitors
5.4K
Traffic Source Mix
Search
22.1%
Direct
57.2%
Referral
5.1%
Social
14.3%
Paid
1.3%

Headcount Trend

Current headcount: ~150

Marketing Team

Marketing Team Size
6 (4% of company)