Social Media and Marketing Coordinator

Pasadena, CA (On-site)

$19/hr – $20/hrMid LevelPart time

Posted 3 months ago

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Job Summary

Drive Sea Love’s social growth by delivering video-first content that converts store traffic into sales.

  • Must-have: Proven retail or consumer-brand social results that boosted foot traffic or conversions.
  • Standout: Video-first content across TikTok, Instagram, and Facebook that translates to in-store sales.
  • Standout: Quick trend adaptation reflecting real in-store experiences.

Job Description

Responsibilities

  • Build and execute a social strategy that directly drives store traffic and sales
  • Create high-impact, video-first content across TikTok, Instagram, and Facebook
  • Capture real, in-store moments — customer experiences, product stories, behind-the-scenes
  • Jump on trends quickly and adapt them to fit the Sea Love brand
  • Launch and promote in-store events, activations, and new offerings (like fragrance blending)
  • Engage with our community daily (comments, DMs, reposts)
  • Track what’s working — and double down on content that converts
  • Partner with store teams to ensure content reflects the actual customer experience

Requirements

  • Proven experience running social media for a retail store or consumer brand (required)
  • Clear examples of how your content increased sales, foot traffic, or conversions
  • Strong command of TikTok, Instagram, and Facebook
  • Ability to shoot and edit compelling short-form video quickly
  • Deep understanding of trends, hooks, and what makes people stop scrolling
  • Self-starter who can execute without hand-holding

Nice To Have

  • Experience in beauty, fragrance, wellness, or lifestyle brands
  • Experience with influencer partnerships or local creators
  • Paid social experience (Meta, TikTok ads)
  • Strong visual eye for branding, storytelling, and aesthetics

Benefits

  • Employee discount
  • Flexible schedule