Responsibilities

• Develop and implement a comprehensive social media strategy aligned with Flock’s brand and mission
• Create, curate, and schedule engaging content tailored to each platform’s unique audience and format
• Manage daily social media activities including posting, community engagement, and moderation
• Collaborate with cross-functional teams to ensure brand consistency and impactful messaging
• Monitor social media performance using analytics tools and prepare regular reports on key metrics and insights
• Identify trending topics, platform updates, and cultural moments to optimize content relevance and engagement
• Build and nurture an authentic online community around Flock’s mission and initiatives
• Experiment with new content formats, features, and strategies to enhance reach and engagement
• Provide feedback and insights to inform broader marketing and communication efforts
• Support the scaling of social media efforts as Flock expands its national presence

Requirements

• Proven expertise in major social media platforms including Facebook, Twitter, Instagram, LinkedIn, and emerging channels
• Strong creative storytelling skills with the ability to develop engaging, on-brand content
• Experience managing content calendars, production timelines, and approval processes
• Excellent community management skills, including responding to comments, messages, and moderating discussions
• Analytical proficiency with the ability to track performance metrics, generate reports, and derive insights
• Self-motivated with a strong sense of ownership and initiative
• Ability to adapt quickly to changing trends, platform features, and audience preferences
• Excellent written and verbal communication skills
• Experience working in a fast-paced environment with cross-functional teams
• Bachelor’s degree in Marketing, Communications, or a related field preferred

Preferred

• Bachelor’s degree in Marketing, Communications, or a related field preferred

Benefits

• Competitive starting salary between $100,000 - $130,000, commensurate with experience
• Flock Safety Stock Options and potential for future equity participation
• Flexible PTO policy and 11 company holidays
• Fully-paid health benefits including Medical, Dental, and Vision insurance, with HSA matching
• 12 weeks of fully paid parental leave, with additional recovery time for birthing parents
• Fertility and family benefits, including a $50,000 lifetime maximum for adoption, surrogacy, or fertility expenses
• Mental health support through Spring Health, including therapy and coaching services
• Caregiver support via partnership with Cariloop
• Tax advisory sessions with Carta’s Equity Tax Advisors
• Employee Resource Groups such as Women of Flock, Flock Proud, LEOs, and Melanin Motion