Responsibilities

• Own FANCO’s social presence end-to-end
• Run a multi-channel social media program that builds brand awareness, industry cred, and long-term audience growth.
• Translate FANCO’s core themes into platform-native content that educates, differentiates, and occasionally delights.
• Maintain a consistent, confident brand voice across LinkedIn, X, Instagram, TikTok, Bluesky, and YouTube while tailoring tone and format by platform and audience.
• Create content that’s smart, creative, and human
• Own content calendars, campaigns, and daily publishing.
• Manage a small team of junior writers and partner with design and video teams to produce high-quality, platform-native content (short-form video, carousels, explainers, reactive posts).
• Identify moments in news cycles, policy updates, and in cultural conversations where FANCO should show up clearly and credibly.
• Engage with social community in real-time
• Monitor conversations, brand mentions, and industry trends.
• Engage thoughtfully with community feedback and questions, especially in nuanced or high-stakes discussions.
• Surface emerging narratives, risks, or opportunities and partner with marketing, communications, and government relations to respond with clarity and care.
• Use performance insights to keep improving
• Track performance and audience growth across platforms.
• Use data to refine content strategy, formats, and posting cadence.
• Share clear insights on what’s working, what’s not, and where FANCO can lead next.

Requirements

• 5+ years of experience managing social media for a brand, ideally in the B2B, tech, energy, policy, or similarly complex industries.
• Experience managing and mentoring junior writers and content creators.
• A proven ability to grow engaged audiences, not just followers.
• Strong writing and storytelling skills, with an instinct for visuals and short-form video.
• Comfort managing reputation and engaging thoughtfully with a social community.
• Experience with social management and analytics tools (e.g., Sprout Social, Buffer)
• Ability to collaborate cross-functionally and juggle multiple priorities without losing strategic focus.
• A genuine curiosity about science, technology, or the energy industry and a willingness to keep learning.

Preferred

• prior leadership experience leading a social media team
• experience with crisis comms or issues management
• familiarity with public policy or regulatory environments
• experience creating platform-native content for short-form video (TikTok, Reels)

Benefits

• comprehensive and competitive benefits package including medical, dental, and vision coverage; wellness and mental health support; flexible time off; tax-advantaged savings options (HSA, FSA, commuter benefits); income protection through life and AD&D insurance; additional benefits such as pet insurance.