Responsibilities

• Own and manage InMotion Cloud’s presence across LinkedIn, X (Twitter), and emerging channels relevant to our audience
• Execute a monthly content calendar aligned to product campaigns, and funnel goals
• Write and produce platform-native content that makes a technical product feel accessible
• Coordinate with the broader marketing team to repurpose blog, case study, and battle card content into social-ready formats
• Identify, vet, and build relationships with tech influencers, Cloud/DevOps YouTubers, and affiliate partners aligned with our ICP
• Manage end-to-end influencer campaigns, outreach, negotiation, briefing, content review, and post-campaign wrap-up
• Maintain an affiliate/partner program in coordination with our GTM lead
• Track deliverables and ensure brand consistency across all influencer-produced content

Requirements

• 2+ years of experience in social media marketing, influencer marketing, or a closely related role
• Demonstrated ability to manage social channels for a B2B or technical brand (Cloud, SaaS, hosting, or adjacent industries a strong plus)
• Proven track record of managing influencer campaigns, from outreach through reporting, with measurable outcomes
• Strong written communication skills; able to write sharp, on-brand copy across formats without heavy editing cycles
• Comfortable with social analytics tools (LinkedIn Analytics, native platform dashboards, or third-party tools)
• Self-starter mentality, this role requires someone who can operate with minimal hand-holding in a fast-moving beta environment
• Ability to collaborate cross-functionally with content, sales enablement, and product teams

Preferred

• Experience marketing a managed cloud, hosting, or infrastructure product
• Existing relationships within the DevOps, cloud, or SMB tech influencer space
• Familiarity with HubSpot or similar CRM/marketing automation tools
• Basic understanding of cloud infrastructure concepts. You don’t need to be an Engineer, but knowing what a VPS or managed server is will definitely help.

Benefits

• Comprehensive benefits including medical, dental, vision, disability, and life insurance options
• Customizable 401(k) plans that include company matching
• Reimbursement for tuition, certifications, or professional memberships
• Paid time off including dedicated volunteer time
• Opportunities for professional growth through company programs
• Recognition for your years of service
• Wellness initiatives
• Profit Sharing twice yearly