Social Media Influencer and Content Coordinator

Stoughton, MA (Hybrid)

$57K/yr – $63K/yrMid LevelFull time

Posted 1 day ago

Job Summary

Own the influencer strategy for Franklin Pickleball, from discovery and outreach to campaign management and relationship building, while coordinating product seeding, analytics, and long-term creator partnerships.

  • Build and maintain creator pipelines
  • Drive influencer campaigns and track performance

Job Description

Responsibilities

  • Research and identify influencers, content creators, pickleball players, coaches, and lifestyle personalities who align with the Franklin Pickleball brand.
  • Build and maintain a pipeline of micro, mid-tier, and top-tier creators.
  • Reach out to potential collaborators through email, direct messages, and other communication channels.
  • Manage the pickleball social channels
  • Evaluate creators based on audience demographics, engagement, content quality, and brand fit.
  • Coordinate product gifting and sampling programs for influencers and creators.
  • Track shipments, product requests, and creator deliverables.
  • Manage influencer agreements, campaign timelines, and communication.
  • Ensure creators receive the information and assets needed to successfully promote Franklin products.
  • Build long-term relationships with creators, athletes, ambassadors, and brand partners.

Requirements

  • - Bachelor’s degree required with a focus in marketing
  • - 0-3 years of experience in Social Media Content or applicable internships, ideally with a consumer or sporting goods company

Preferred

  • - Passion for pickleball and familiarity with the sport's community.
  • - Existing relationships with sports, fitness, or lifestyle creators.
  • - Experience with affiliate marketing or ambassador programs.
  • - Knowledge of influencer contracts, FTC guidelines, and sponsored content best practices.
  • - Experience working with sports or consumer product brands.

Benefits

  • - Employee Discounts
  • - 401K with immediate participation and a 1% match, a retirement 401(K) match of 3% safe harbor match, plus a potential profit-sharing retirement contribution of 1% after a full calendar year of employment
  • After 30 Days Waiting Period:
  • - 20 days PTO program/13 Paid Holidays (prorated)
  • - Health, Dental, Vision Insurance
  • - Company Paid AD&D and Life Insurance (2 times Base Salary)
  • - Voluntary Life and AD&D Insurance
  • - Voluntary Accident Insurance, Critical Illness or Hospital Indemnity
  • - Company Paid Short- and Long-Term disability plans
  • - Flexible Spending with $680 Carry Over option and Dependent Care Account Plans

FRANKLIN SPORTS INC

Shop Franklin Sports for sports gear, baseball equipment, indoor & outdoor games. Soccer, football, & more. View our full catalog of equipment, gear & games.

Memphis, Tennessee, USA
5 employees (1 in marketing)

Salaries

Posted range

$57K/yr – $63K/yr

Taken straight from the job posting.

See all FRANKLIN SPORTS INC salaries

Marketing Team

Marketing Team Size
1 (20% of company)
Marketing Roles Posted (Last 30 Days)
1

Headcount Trend

Current headcount: ~5

Social Media Influencer and Content Coordinator

FRANKLIN SPORTS INC · Stoughton, MA · Hybrid