Social Media Coordinator

San Francisco, CA (On-site)

$70K/yr – $75K/yrMid Level3+ years expFull time

Posted 8 days ago

Job Description

Responsibilities

  • Content Calendar, Production, and Asset Management:
  • - In partnership with the Social Media & Content Manager, maintain a structured and up-to-date content calendar, helping source and select elevated UGC, creating, and captioning engaging content across Instagram, Facebook, TikTok, and LinkedIn.
  • - Participate in end-to-end content capture, including filming and photographing social-first content on-site at shoots, events, and design locations.
  • - Edit and deliver platform-native content (Reels, TikTok, Stories) using Adobe Premiere Pro.
  • - Ensure all content aligns with brand standards, including composition, styling, and visual consistency.
  • - A keen attention to detail across content, grammar, and overall quality.
  • Partnerships & Collaborations:
  • - Manage the partnerships inbox, ensuring timely responses, clear communication, and proper tracking of all inbound opportunities.
  • - Execute gifting workflows end-to-end, including product selection, order placement (ShopMy or similar platforms), and follow-up.
  • - Maintain detailed trackers for all creator partnerships, ensuring deliverables, timelines, and approvals are clearly documented and met.

Requirements

  • You have 1–3 years of relevant work experience and a strong understanding of social media, with an emphasis on IG, TikTok, Pinterest, LinkedIn, Substack, etc.
  • You are passionate about social media, home design, and building the Serena & Lily brand, with a keen eye for design and details.
  • You are a capable writer and meticulous proofreader with strong interpersonal skills.
  • You are highly organized and detail-oriented, with the ability to manage multiple workstreams, maintain trackers and systems, and ensure strong follow-through.
  • Experience capturing and editing social-first content.
  • Proficiency in video editing using Adobe Premiere Pro. Familiarity with AI-assisted editing tools is a plus.
  • Familiarity with Adobe Creative Suite, Figma, Sprout Social, and ShopMy is preferred.
  • You are comfortable tracking performance, identifying trends, and applying insights to inform content decisions.
  • You are self-motivated, performance-driven, and able to work in both strategic and hands-on capacities.
  • You can move or handle furniture and filming equipment (0–50 pounds) and operate necessary equipment, including ladders.

Preferred

  • A social presence or portfolio is a plus.

Benefits

  • medical, dental, vision, and basic life insurance should they choose to participate in Serena & Lily’s benefits.
  • Employees can enroll in our company’s 401k plan.
  • During the first year of employment, full-time employees accrue twenty-one days of PTO and seven paid holidays throughout the year.
Serena & Lily logo

Serena & Lily

3.1 Glassdoor

We believe character is innate. Our collection is designed — from concept to creation — to enhance the way you live, elevate the presence of your home, and evolve with you.To learn more about the brand, please visit https://www.serenaandlily.com/about-us.html

Founded in 2003
Sausalito, California, USA
511 employees (101 in marketing)
42% recommend to a friend
40% CEO approval

Salaries

Posted range

$70K/yr – $75K/yr

Taken straight from the job posting.

See all Serena & Lily salaries

Marketing Team

Marketing Team Size
26 (5% of company)
Median Career Experience
8 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$69.9M
Last Raise
$42.9M
Series Unknown, 12 years ago

Funding History

  • Apr 2014
    Series Unknown • $42.9M
  • Mar 2013
    Series A • $10M
  • Nov 2011
    Series Unknown • $12M

Traffic Signals

Monthly Visitors
1.2M
Monthly Google Ads Budget
$355K
Traffic Source Mix
Search
32.2%
Direct
57.5%
Referral
4.5%
Social
3.3%
Paid
2.2%

Headcount Trend

Current headcount: ~511

Recent News

Serena & Lily logo

Social Media Coordinator

Serena & Lily · San Francisco, CA · On-site